OperatingMargin
Latest
Nokia tells investors that 2011 and 2012 will be 'transition years'
Wondering how long it will take for Nokia to fully execute on its new strategy? Here's a clue in a press release targeting investors and financial analysts: "Nokia expects 2011 and 2012 to be transition years, as the company invests to build the planned winning ecosystem with Microsoft. After the transition, Nokia targets longer-term: (1) Devices & Services net sales to grow faster than the market. (2) Devices & Services non-IFRS operating margin to be 10% or more." There are many ways to interpret this, naturally. But the one we can't get our minds around is that the Symbian and MeeGo houses were such a mess that they couldn't be repaired by 2012, even after years of effort and huge investments directed towards that goal. And here we thought that MeeGo "inspired both confidence and excitement" while Symbian's only issue was UI related. Update: Stephen Elop says that he expects Nokia to ramp up the transition this year and be ready to ship Windows Phone 7 devices in significant volume in 2012.
