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Apple reportedly delayed 'Carpool Karaoke' due to foul language
When Apple delayed the release of 'Carpool Karaoke,' it wasn't very clear on why. According to a report at Bloomberg, though, the tech titan had to edit and shoot additional episodes because the ones that were ready had too much "foul language and references to vaginal hygiene." We're not sure why Apple thought a show featuring celebrities and comedians driving around Los Angeles would be squeaky-clean, but there it is. We've reached out to Apple and will update this post when we hear back.
Apple sets $1 billion budget for original TV shows
Apple is finally putting its money where its mouth is, setting aside $1 billion to pursue the original programming agenda it's been making so much noise about it recent times. In June, the company poached Jamie Erlicht and Zack Van Amburg -- the TV execs behind Breaking Bad and The Crown -- from Sony, noting at the time that it "had exciting plans in store for customers". Now, according to the Wall Street Journal, Apple has opened its war chest to make those plans a reality.
Apple’s ‘Planet of the Apps': lousy TV, good for developers
Ashley D'Arcy always dreamed of being on a reality TV show. But her job as a creative director for an app doesn't frequently put her in front of a camera. D'Arcy's dream was realized, however, when she and dozens of other app makers were thrown into the spotlight on Apple's first original TV series, Planet of the Apps (POTA). It's been widely (and accurately) described as a cross between Shark Tank and The Voice, and it's a tepid take on the high-stakes world of... app funding.
Apple Music's 'Planet of the Apps' reality show debuts tonight
One extra treat from Apple's developer event is apparently the debut of its new original TV show. Launching tonight at midnight ET on Apple Music, Planet of the Apps will follow developers as they first present ideas to a celebrity panel of advisors, then develop the idea and prepare a pitch for investors from Lightspeed Venture Partners. The Shark Tank/The Voice-style celebrity panel will consist of Gary Vaynerchuck, Will.i.am, Jessica Alba and Gwyneth Paltrow. The series full 10 episode run will be exclusive to Apple Music, but Reuters reports that the first episode will be available for free via iTunes and the show's website.
Apple Music redesign will put video in the spotlight
We know all about Apple's plans for Planet of the Apps and Carpool Karaoke, but it looks like the company has bigger things in mind for its music-focused series. Bloomberg reports an Apple Music redesign will accompany the next version of iOS we're likely to hear about at WWDC in June. The new look is said to do a better job of showing off video, a format Apple has big plans for moving forward.
Eddy Cue reveals 'Planet of the Apps' reality show details
Last fall we heard many of the details of the reality TV show that's coming to Apple Music, but now we've actually seen a bit of it. During an onstage interview at Code Conference, Apple exec Eddy Cue and co-producer Ben Silverman revealed a trailer for the show. As promised, Planet of the Apps will be very familiar to anyone who has seen Shark Tank, with entrepreneurs giving presentations and even literal elevator pitches to four potential backers (Will.i.Am, Gary Vaynerchuk, Gwyneth Paltrow and Jessica Alba), before it turns into The Voice, with each judge coaxing their picks along the path to success and riches.
Gwyneth Paltrow and Will.i.am join Apple's reality TV show
Planet of the Apps, Apple's first leap into the TV content pool just snagged a couple of big names. The show, which will follow an unscripted reality TV format, is set to feature famous lady Gwyneth Paltrow, rapper Will.i.am and digital media personality Gary Vaynerchuk as advisors and mentors to a class of entrepreneurs and app developers.
Reminder: Welcome to Macintosh airs tonight on CNBC, more docs to follow
As we mentioned a few days ago, CNBC will air Welcome to Macintosh tonight at 9:30Pm Eastern/6:30 Pacific time. Welcome to Macintosh is an indie documentary that provides an intimate look at Apple's history. It's been shown at different times and places over the past year, and you can also buy it from iTunes [link], but now you can watch the documentary for free. Then tomorrow night, Tuesday January 5 at 10PM, CNBC will be airing another Mac documentary, MacHEADS, a film that explores the fanaticism and loyalty of Apple users. Finally, don't forget to set your DVRs for CNBC's third Mac feature, Planet of the Apps, airing on January 7th at 10PM ET/PT, the only CNBC original of the three where they take a look into the "app-economy." Is it just me, or does January 2010 seem to be Apple's month?
CNBC to air 'Planet of the Apps' on January 7
I was just watching CNBC and saw a commercial for a special called "Planet of the Apps: A Handheld Revolution!" The one-hour program looks at how the launch of the Apple iPhone in June of 2007 gave birth to a revolution in mobile technology. The main site lists some highlight from the show, including a piece on Heroes actor Greg Grunberg and his "second job" as an app developer (he's one of the people behind the Yowza! app). From the press release: Apps are everywhere. In less than two years, the app craze has taken over. These small applications – or apps – that fit on our mobile phone do everything from helping us accomplish mundane tasks to keeping us entertained while we wait for the bus. Apps are popular and profitable. Studies estimate, the Apple iPhone apps store alone generates about $200 million a month in sales. Innovative and often addictive apps are changing the way we work and live. Welcome to Planet of the Apps: A Handheld Revolution. In this hour we'll look at how apps have changed our lives, meet some of the creators behind them, and figure out just how big a business they really are. CNBC's "Planet of the Apps: A Handheld Revolution!" will premiere on Thursday, January 7th at 10PM, and repeats at 1AM. No comment on the cleverness of the show's title, or lack thereof.
