projectred

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  • Vizio

    Vizio is selling a Product RED TV to help fight AIDS in Africa

    by 
    Kris Holt
    Kris Holt
    11.07.2018

    If you've ever found yourself looking at your TV, wishing its gray or black casing was a little more exciting, Vizio might have the answer. Plus, you might help out a good cause, too.

  • Apple

    Apple's iPhone 7 and iPhone 7 Plus now come in red

    by 
    Mat Smith
    Mat Smith
    03.21.2017

    In the midst of launching a new video-editing app for the iPhone and iPad, Apple has also just snuck out a new special-edition red iPhone 7, with barely any fanfare. (Although rumors that something was afoot began earlier today when Apple's online store went down.) The red aluminum iPhone 7 and 7 Plus will be launching globally, adding some welcome color to the black and plainer metallic shades we've had until now.

  • iPod shuffle updated with much-needed new hues

    by 
    Terrence O'Brien
    Terrence O'Brien
    09.12.2012

    It's been quite a while since the Shuffle has been updated, but we're happy to say that Apple has shown the tiniest of its music players some much needed love. There's only one change here, but it's by far the most important -- colors! Now the tiny PMPs will match their revamped "iTouch" brothers. Just, you know, with much less functionality. There's even a soft and subtle pink model for all those ladies out there that love being pandered to and a Project (RED) version for the socially conscious. The latest generation of the shuffle should start shipping today. Check out all the coverage at our iPhone 2012 event hub!

  • Bono compares Steve Jobs to Elvis

    by 
    Kelly Hodgkins
    Kelly Hodgkins
    10.07.2011

    U2 lead singer Bono paid tribute to Steve Jobs with kind comments for the man who turned the music industry upside down with the iPod and iTunes. Bono called Jobs "the hardware/software Elvis" and described him as a man who was "only interested in doing truly great things." Speaking of his influence on music and technology, Bono said, "Jobs changed music, he changed film, he changed the personal computer and turned telephony on its head while he was at it." Bono worked closely with Jobs and Apple in the mid-2000s on a U2 iPod with a signature black and red design. The U2 iPod has similar specs to its comparable non-U2 iPod models, but included a download voucher for premium U2 content and the autographs of band members engraved on the back. Apple also released a variety of iPods and an iPad 2 cover under product RED, an African AIDs charity founded in 2006 by U2 front man Bono and Bobby Shriver.

  • The iMac, in a little more color

    by 
    Mike Schramm
    Mike Schramm
    08.08.2007

    Sunny Wu sent us this mockup of what a Product RED/U2 iMac might look like, considering that Apple has put a little black in their originally all-white iMac design (it's based on the comparison the 37Signals guys did). It's true that the new iMac shares a little more similarity with the iPhone, although not as much as it could have.What do you all think of the iMac redesign? Most of the murmuring I've heard is lukewarm, and I tend to agree-- why bother, exactly? Yes, it looks just as cool as the old iMac (which is still very cool), but does a black Apple logo and a black back really make that much of a difference? Thin is nice (and that keyboard is awesome), but this is a desktop, and I'm not worried about a little bulk on my desk.And here's the other question I have, though I think I already know the answer: Why are we still suffering that strip of metal across the bottom? Shouldn't the iMac's screen just go ahead and take over the rest of the front? I know, I know, it has to do with the insides, and all the room the ports and other guts need to function, but even if Apple made it a little thicker to fit everything in, I still think I'd rather see an iMac that was nothing but screen from the front. What do you all think?

  • What's shiny and RED and hanging over Fifth Ave tonight?

    by 
    Laurie A. Duncan
    Laurie A. Duncan
    10.12.2006

    The Apple Store, of course. In celebration of Product RED.if I wasn't already snugly tucked away on the couch I'd head uptown to take some better pics myself, but I am sure lots of others will find their way to the inter-web soon enough.Thanks, Josh!

  • Red iPod nanos a reality

    by 
    Scott McNulty
    Scott McNulty
    10.12.2006

    Here is the picture that Dan mentioned in his updated red iPod post. Check out the new red iPod nanos, and behold Bono who is so cool, and yet sensitive, he must wear sunglasses indoors.[via Engadget]

  • Bono, Oprah introducing iPod nano Red tomorrow?

    by 
    Evan Blass
    Evan Blass
    10.12.2006

    If there's anyone better than U2 frontman Bono at playing both sides of the fence in the OS wars, we haven't met them yet. One day this guy is hanging out with Bill Gates and sleeping over at his cushy pad, and the next day he's convincing Steve Jobs to release a special (non-U2) iPod and donate 5% of the proceeds to his HIV / AIDS charity. Well, at least that's the word from AppleInsider, who's claiming that the rocker was at the Apple Store in Chicago today filming a promo spot with Oprah Winfrey to prepare for the device's debut on her show tomorrow. This iPod nano Red (artist's rendition pictured above), as it's being called, will supposedly be yet another addition to the rainbow of 4GB 'Pods first unveiled at last month's "Showtime" event, but unlike the U2 models, this one will cost the same $200 as its multi-colored brethren. Each DAP sold will reportedly net PROJECT RED $10, which will then be re-donated to The Global Fund to help African women and children afflicted with the deadly disease. Get a Mac? Get a PC? An iPod? A Zune? When you're Bono, you don't have to decide.[Thanks, Tom]

  • Apple, Bono, Oprah set to announce red iPod nano

    by 
    Dan Pourhadi
    Dan Pourhadi
    10.12.2006

    Reader Jim Judd tipped us off early, and AppleInsider reports: Just as Think Secret speculated last month, Apple is collaborating with its fave musician-gone-activist, U2 frontman Bono, and Oprah Winfrey (of all people) to release a red iPod nano that will promote an AIDS charity. According to AI, Apple will price the color-of-love iPod for $199, and for each one sold donate $10 to Project Red.Bono and Oprah will supposedly unveil the new Apple product during tomorrow's episode of "The Oprah Winfrey Show." And since this seems like an official announcement, one of them -- and frankly I don't care who -- better be wearing a black mock turtle neck and jeans.Update: Reader tom points to an article on the Chicago Tribune website about Bono and Oprah's trip down Chicago's Michigan Avenue, including their visit to the Apple Store, where Oprah "bought 10 new red iPod Nanos." The picture accompanying the article shows the iPods already on the tables.The real news here, though, is that both Oprah and Bono were at the N. Michigan Avenue Apple Store, which is only ten minutes away from me! Oh man, that's so awesome! They were so close! I'm freaking out, omg!**Please don't take that seriously.