SonyOptiarc
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Sony getting out of PC optical drive business due to 'fierce competition'
It's being reported that Sony is closing Optiarc Inc., its company subsidiary that manufactures optical disc drives for PCs. Officials are quoted as saying that "fierce competition" forced prices down, causing the business to operate at a loss despite controlling roughly 15 percent of the market. Operations will be wound up by March of next year, with around 400 employees being offered early retirement and others being moved to other parts of the business. Don't worry about the future of your Blu-Ray and DVD player just yet though -- the company will continue to manufacture both as part of its Device Solutions Division.
Sony Optiarc debuts 12x Blu-ray writers, makes 'em friendly with BD 3D
Not that we haven't seen a 12x Blu-ray burner before, but it'll be a cold day in the underworld before you hear us griping about a little friendly competition. Sony Optiarc has taken the cellophane off of its newest crop of half-height writers, the BD-5300S, BWU-500S and BWU-500S. These guys will soon be shipping in a variety of retail and OEM configurations, offering up Blu-ray 3D playback, 12x toasting of BD-R media (dual-layer steps down to 8x) and a copy of CyberLink's Media Suite 8 with the latter unit. The outfit's not talking dollars and cents, but you can judge the value for yourself when they start filtering out in the next few weeks.
Sony's blazing fast BDX-S500U Blu-ray drive tests USB 2.0's true transfer chops
Here's a lesson in actual vs. theoretical. Sony Optiarc America has announced the new BDX-S500U external USB 2.0 Blu-ray drive capable of burning single-layer BD-R discs at smoking speeds of 6x or dual-layer discs at up to 4x. If you do the math, those specs imply transfer speeds of 27Mbps for single-sided 25GB discs and total burn times of roughly 20 minutes. That's great news for folks with PCs looking to use the high-storage medium or watch 3D Blu-rays -- except for one tiny hitch. See, USB 2.0's theoretical maximum transfer speed is 60MBps, but in the real world most are lucky to get even half that rate. According to tests by Techworld, those with certain USB 3.0 chipsets can even experience USB 2.0 rates as low as 11MBps. In that light, the BDX-S500U's impressive speeds -- just like Paul Walker -- may be too fast and too furious for its computer counterparts to keep up, making it a different kind of bag of hurt for buyers. While no official pricing has been offered the drive will go on sale later this month and online retailers are already listing prices in the range of $214 to $240. For full specs and details, check out the PR after the break.
Sony Optiarc garners unwanted attention from DOJ for possible Blu-ray or DVD price fixing
In a filing with the Tokyo Stock Exchange this morning, Sony has revealed a request for information from the US Department of Justice regarding its optical drive production arm, Sony Optiarc. While the same filing indicates the Japanese giant's belief that this information gathering is part of a wider investigation into competition in the optical drive market, we've yet to hear of any other companies facing the same request. If you were feeling disgruntled with the pace of Blu-ray price drops, this might just be your moment of vindication... or it could be a storm in a teacup. There's really not enough information to tell either way right now, but if we know anything about the DOJ, it's that it loves shaking down naughty corporations. We'll keep a careful eye on this as it develops.
Sony Optiarc Europe lets loose 24x AD-7240S DVD burner
While we're not totally in agreement with Sony Optiarc Europe's claim that its AD-7240S DVD burner (AD-7220 A/S pictured) is the first on the planet to achieve a 24x burn rate, we won't deny the awesomeness. Inappropriately hailed as a "speed miracle," the drive features the company's Auto Strategy Technology in order to ensure perfect burns every time. You should also know that it'll toast blank CDs at up to 48x and dual-layer DVD-Rs at 12x. Nah, it's no Blu-ray burner, but it's not like you can even afford that kind of optical media, anyway.[Via TG Daily]
