Subsidized
Latest
Report: Google targeting businesses with subsidized WiFi routers
Google is readying a plan to provide heavily subsidized, commercial grade WiFi routers and equipment to businesses, according to The Information. The idea is to give companies like doctor's offices and restaurants easy internet access while letting Google mine the data for targeted ads. Insiders say that would also allow such businesses to set up a website and even learn about customers buying habits. That lines up nicely with other rumors about Mountain View's WiFi plans in Google Fiber cities and public spaces like Starbucks. There's even talk of an app to let you manage your myriad WiFi connections -- so we wouldn't be surprised to see Google's master plan soon.
Microsoft quietly drops subsidized $99 Xbox 360
Microsoft discontinued its subsidized $99 Xbox 360 with Kinect bundle in July 2013, the console manufacturer confirmed with the Wall Street Journal. The low-cost console was introduced in May 2012 and required a two-year Xbox Live commitment of buyers at a rate of $14.99 per month. The bundle worked out to be roughly $60 more than the closest option, a $299 4GB Xbox 360 console paired with two years of Xbox Live Gold as separate purchases. "This program was intended to be a pilot experiment from the start, and Microsoft routinely adjusts the mix of offers available to its customers and this change was simply standard business practice," Microsoft spokesman David Dennis said. He added that the subsidized Xbox 360 option was for "squeezing the last 10 to 15 percent out of the potential market." [Image: Microsoft]
Microsoft expands subsidized Xbox 360 offer to 250GB model, from $99
Microsoft has thrown an additional two Xbox 360 models into its subsidized subscription deal. Accompanying the original 4GB console at $99, a 250GB option will also be priced at $99, accompanied by two years of Xbox LIVE Gold at $15 per month. Throw in a Kinect, and this rises to $149, initially. The company hasn't revealed whether the new models will be accompanied by additional retailers alongside Best Buy and Gamestop, but there is a holding page that promises to offer a "full list of participating retailers" soon.
Every new Kindle Fire model is ad-subsidized with lock screen 'Special Offers'
Amazon's roster of fresh Kindle Fire slates won't just be delivering content for your entertainment, they'll also be serving up ads. That's right, each of the new tablets will greet users with "Special Offers" on their lock screens like some of the firm's other e-readers, which matches previous rumors nicely. While the low-end Kindle and Paperwhite devices come in both subsidized and ad-free flavors, its tablet brethren aren't getting the same treatment. Also, there's no word if you'll be able to avoid gracing the advertisements with your eyeballs in exchange for some additional cash once you have the hardware in hand. Alongside messages from other companies, the folks in Seattle promise to offer a $5 credit for both the Amazon MP3 and Instant Video Stores.
Minitel to be shut down tomorrow: France bids adieu to the internet's precursor
Back in the mid-80s, the idea of transferring funds, checking your email, buying stocks and booking a trip online was all a faraway dream. But if you happened to be in France at the time, you might've already been wired up and doing these things for years -- thanks to the state-subsidized Minitels that were in each and every household. The country was far more interconnected than any other and proud of the text-only terminals, even though government-owned France Telecom monopolized access and you had to be newspaper company to supply any content. It took off anyway, and soon faux-newspaper companies sprung up everywhere for the not-so-secret purpose of delivering paid Minitel services. They supplied information, financial access, ticketing, online shopping, and even some naughty text-based services (sacré bleu!). At its apogee in 1998, the system generated over a billion dollars a year in revenue, and accounted for nearly 15% of the annual income for online retailers 3 Suisses and La Redoute, to name a couple. But France can be an insular nation, and Minitel never really spread anywhere else. The internet gave the coup de grace to the system and displaced it, and though it's still accessed by millions each year, France Telecom will pull the plug once and for all this Saturday. Some regret that the nation didn't build on its technological lead, but most French folks will probably remember the boxes nostalgically, knowing that they beat the internet by almost 20 years. [Image credit: Musée De l'Informatique]
Microsoft's Xbox 360 $99 on-contract deal expands to Best Buy, Gamestop
The Xbox 360 pilot program's breaking out of its Microsoft Store-only confines and heading to more ubiquitous electronics retailers Best Buy and GameStop starting today. If you'll remember, Redmond intro'd this subsidized plan last month, giving prospective buyers within reach of one of its 16 participating locations the ability to purchase a 4GB version of the console for $99 with a two-year commitment. In exchange for those contract chains, gamers forking over the $15 monthly fee not only get the privilege of owning the console at a discounted, upfront cost, but also Gold level membership to Xbox Live. We'd caution you to think twice and do some hard math before you hand over the plastic, though. Tempting as that low-price barrier to entry is -- in total, a $460 value -- you might be better off grabbing this console outright at $420 or less.
Sprint reportedly cancelling its early upgrade program June 1st (update)
Like dominoes, Sprint's consumer-friendly policies continue to fall one at a time. Citing "high costs," the Now Network will begin discontinuing its practice of allowing customers to upgrade their phone 10-14 days prior to the official date of eligibility. According to the memo leaked by TechnoBuffalo, the program will cease to exist as of June 1st. It sounds like this policy change is an unfortunate consequence of the company's large investments in iPhones and its still-dormant LTE network. It may not be enough to convince many Sprint customers to jump ship, but this isn't the first cost-cutting measure put forth by Dan Hesse's team -- and we have a hard time believing it will be the last. We've reached out to Sprint for official comment and will update you as soon as we have word. Update: Sprint sent us a statement about the matter, which you can read below. Apparently, no actual changes to the policy are taking place -- rather, a "reason code" used by customer care representatives to justify early upgrades was removed. Here's Sprint's statement on the policy: We are not making any policy change regarding our phone upgrades. In fact, the 14-day upgrade window was never a program or a policy to our customers - so there is nothing to cancel. We are removing a 'reason code' that made it possible for care reps to sometimes offer an early upgrade - but that code in the system was redundant with the early upgrade benefit we already offer customers. The reality is we already provide customers an early upgrade benefit when they sign up for service by rolling their upgrade eligibility back to the first day of the month. So, if you purchase a phone on the 31st of the month - your upgrade eligibility is rolled to the first of the month (after 20 months). So, that is a 30 day early upgrade advantage. If you bought your phone on the 18th of the month - you would have an 18 day early upgrade advantage, etc. And, if customers have an issue with an inoperable or broken phone before the upgrade date, there are several options they can check into - depending on if they have insurance, they can work with our Service & Repair, or they can buy a refurbished phone, or, in some cases, we can buy back the customer's phone.
Microsoft officially offering Xbox 360 4GB console for $99, two-year Live Gold subscription required
Whoa, Nelly! As rumored, Microsoft is indeed shattering the home console pricing paradigm by trying something that US wireless carriers have been doing for years. As of now, the official Microsoft Store is hosting up a coupon that'll enable prospective Xbox buyers to snag a 4GB console bundle for just $99 (a $200 savings versus the outright unit)... so long as you agree to pay $14.99 per month for two solid years. That monthly fee -- which amounts to some $360 over the 24 month term -- gets you on the Xbox Live network with a Gold subscription, but remember, Microsoft's maintaining the ability to "terminate this offer at any time." Looking to score one yourself? Hit the source link and visit that "Find a store" icon; hopefully there's a B&M Microsoft Store near your neck of the woods. Update: In case you're curious, yes, early termination fees will apply if you cut out of your two-year deal early. It's a prorated affair, with users asked to pay less the longer they maintain the contract. Those who part ways after only a month will have to pay $250, while those who cancel with just a month remaining will owe $12. All told, someone buying this and keeping true to the contract terms will pay $459 for the bundle and Live access, whereas those buying outright could snag it for $420 (or less, if scouring the web for cheaper Live subscriptions). The full ETF schedule is shown after the break. Update II: Joystiq has confirmed that, for now, this is simply a pilot program. These machines will be sold only through the 16 US-based Microsoft Stores, and we can only assume the marketing and finance folks at the company will be watching reception like hawks.
Microsoft reportedly launching subsidized Xbox 360 bundle next week for $99 with a two-year subscription
Microsoft has long been pushing to get the Xbox 360 into as many living rooms as possible, and it looks like it could now be about to attempt a new tactic to further expand its reach. According to The Verge's sources, the company will launch a new bundle next week that will include both a 4GB Xbox 360 console and a Kinect sensor for just $99 -- the only catch being that you'll also have to sign a two-year contract at a rate of $15 a month. That will give you access to the Xbox Live Gold service, and potentially some additional streaming content, as well as a two-year warranty (there's also naturally an early termination fee for those that break the contract). From the sound of things, though, the new offering could be getting something of a soft launch -- the only outlet mentioned for the bundle so far is the rather limited number of Microsoft Stores in the US.
T-Mobile CMO: subsidized pricing hurts wireless competition, undermines hardware value
Could an end to unsubsidized smartphones be on its way for US carriers? If T-Mobile's Chief Marketing Officer Cole Brodman had his way, that familiar on-contract pricing would've gone the way of the Dodo a long time ago. Speaking at this week's GeekWire Summit in Seattle, the Magenta exec vented his frustrations with the industry's current business model, citing his belief that low cost handsets not only distort consumers' perspectives, effectively "[devaluing].. the hardware they are using," but also position wireless market players to compete unevenly. When pressed as to why his own network hadn't effected the change, Brodman referenced the lack of cooperation from other major operators, in addition to a market driven by subscribers' purchase habits. As for the fourth place network's glaring iPhone omission, Brodman seemed nonplussed, highlighting the variety of Android and Windows Phones available on its lineup, while asserting his faith in a multi-OS marketplace. While you keep those toes crossed in the hopes of a subsidy-free mobile future, check out the source below for the full panel interview.
T-Mobile Springboard review
T-Mobile Springboard and Galaxy Tab 10.1 finally get official launch dates T-Mobile to carry Samsung Galaxy Tab 7.0 Plus with 4G, available November 16th for $250 Sprint files suit to stop AT&T / T-Mobile merger When the Huawei MediaPad was first announced in June, it was notable for being the first tablet we'd heard of to run Android 3.2. Since then, the Acer Iconia Tab A100 and others have beat it to market, but its arrival in the US is timely nonetheless: it joins the petite tablet party at about the same time as the Samsung Galaxy Tab 7.0 Plus and forthcoming Toshiba Thrive 7", to name a couple. We already knew that when the MediaPad landed here in the States it would be known as the T-Mobile Springboard, but the carrier just announced some key pricing and availability details: it'll go on sale November 16th for $430 off contract, or $180 with a two-year agreement and $50 mail-in rebate -- not surprising, given that we've been hearing this would cost less than $200 on contract. In addition to running on T-Mobile's 14.4Mbps HSPA+ network, it has WiFi and GPS radios, a dual-core 1.2GHz chip made by Qualcomm, 227 pixels-per-inch IPS display, 5 megapixel rear-facing camera, a 1.3 shooter up front, 8GB of internal storage, a microSD slot and support for 1080p playback. We'll return to all those specs in detail after the break, but nonetheless, it's important to get them out of the way from the get-go. After all, there's soon to be a glut of Android 3.2 tablets, and it's worth asking if this one is worth the slightly high price -- or maybe even a two-year marriage to Big Magenta. %Gallery-138087%
$35 Aakash Android tablet gets the hands-on treatment
While everyone was in a tizzy about Amazon's $199 Kindle Fire price point, the Indian government was busily working to help bring out the $35 Aakash Android tablet. The tablet was developed with similarly good intentions as OLPC's XO laptop before it -- an attempt to get low-cost computing devices into the hands of students. One of the tablets landed in the VentureBeat offices this week. The site spent some hands-on time with the Froyo slate, and mostly liked what it saw, noting that seeming compromises made for price and a speedy release date ultimately benefit the whole of the device. The tablet will start hitting India next month, at the $35 government-subsidized pricepoint (actual retail price is a still mega-cheap $60).
UK aims to improve access to technology, internet with £98 Linux PCs
Remember when the UK started distributing free laptops to poor schoolchildren in order to encourage them to get online? Well, a new, more frugal government is now in charge, and while the original scheme has been scrapped, today we're hearing of alternative plans to help economically disadvantaged people leap onto the worldwide surfer's web. The coalition government intends to offer £98 ($156) computers -- which include an LCD monitor, keyboard, mouse, warranty, and a dedicated helpline -- paired with subsidized £9 ($14) per month internet connections in its effort to show that the web doesn't have to seem (or be) unaffordable. The cheapest machines will be refurbished units running open-source Linux distros, meaning that if this Race Online 2012 trial turns out well, we could see a whole new group of Linux loyalists rising up. The more the merrier!
Orange UK prices 3G iPad at £199 on two-year contract, taking pre-orders today
Want an iPad but can't countenance the associated outlay of cash up front? Orange is making that pill easier to swallow today with the revelation of its contract-tied pricing for Apple's tablet in the UK. Pre-orders are about to start today for obtaining the 3G-connected iPad at prices of £199 ($312) for the 16GB version, £249 ($391) for its 32GB sibling, or £349 ($626) for the one equipped with 64GB of storage. This is all subject to you signing up for a two-year plan costing £27 ($42) a month that'll give you 1GB of anytime data, 1GB of off-peak data (judged by Orange to be between midnight and 4pm), and 3GB of BT Openzone WiFi access for each twelfth of the year. The expectation is that Orange's new best bud, T-Mobile, will be offering similar pricing shortly, leaving us to wonder what Vodafone and O2 might be cooking up. The day of the subsidized tablet might be with us sooner than we thought. [Thanks, Jon] P.S. - We've just spotted that Three, the UK's 3G-only network, is also planning to sell the iPad "in the coming months." Pricing and data allowances, however, have yet to be revealed.
Orange and T-Mobile set to offer 3G iPad on contract in UK, £200 price rumored
Orange has just dropped a rather enigmatic note in our inbox letting us know that it plans to offer Apple's 3G iPad on "one of [its] great new plans" in the UK, resulting in what the company promises will be "more affordable prices." Current rumors making the rounds place that expenditure at the £200 ($320) mark, should you be willing to commit to a two-year data plan to go with your 10-inch tablet. It's also expected that Orange's new dance partner, T-Mobile, will be making a similar announcement soon, complete with a matching price. We'll keep digging until we know for sure. Full PR after the break. Update: Sure enough, T-Mobile is now also listing the iPad as "coming soon." Thanks, Dilwar!
TiVo Premiere now free on contract for $20 monthly, as TiVo introduces (and enforces) tiered subsidies
Well, it seems we finally know why TiVo was waxing poetic about software in recent months -- it's the way the company primarily plans to charge for its DVR hardware from now on. Following a week-long experiment of free-on-contract DVRs conducted last month, TiVo's opening up subsidized and partially subsidized pricing tiers to the entire US for those willing to chain themselves to a pricier $20 monthly fee. You can now get a TiVo Premiere for $0 on a two-year contract or $100 with a one-year arrangement, or pick up a TiVo Premiere XL for $300 on a one-year deal -- the same price the regular old 45-hour TiVo Premiere cost originally. TiVo's also kept the original $12.95-a-month plans around in case you want to pay full price for your hardware, which would normally make better financial sense after about three years, if not for the fact that there are still lifetime subscriptions available for $400 if you're truly in it for the long haul. We're all for expanding our buying power in this arena, but there's one group of customers who are liable to get mighty pissed at the new arrangement -- the regular Joes and Janes headed to Best Buy right now to pick up a $99 TiVo Premiere "on sale." You see, retailers apparently didn't get the memo about the new tiered pricing and are advertising the arrangement as a $200 discount instead, which leaves TiVo's fine print the unenviable role of explaining that they're going to pony up $20 a month from now on. 2.1.2 When purchasing a TiVo Premiere box from a third party retailer at $99.99 (includes an instant $200 savings off MSRP) for the TiVo Premiere box or $299.99 (includes an instant $200 savings off MSRP) for the TiVo Premiere XL box, you may only subscribe to the TiVo Service on a monthly basis for $19.99 a month with a one (1) year commitment (renews monthly after one year). Choices, choices. [Thanks, Daniel and Chris R.]
Samsung Galaxy Tab costs €730 from Vodafone.de, €300 if bought with a two-year data plan
You can kind of tell we're growing ever closer to the Galaxy Tab's promised November 1 retail launch as prices for this slate just keep coming out of the woodwork, looking ever more solid with each passing day. Vodafone Germany is the latest to reveal the wallet damage Samsung's 7-inch Android tablet will demand, with a €730 ($1,017) levy for the 16GB version sans contract, or a €300 ($418) cost for those willing to commit to a two-year data plan at €35 a month. We'd advise against taking those direct currency conversions to heart, but the Tab's pricing here is €30 more than the 32GB iPad WiFi + 3G, making us scratch our heads as to how Samsung believes it'll manage to convince anyone to buy its smaller, less capacious alternative.
TERA possibly subsidized by Korean government
It's not every day that your MMORPG gets underwritten by the government, and industry insiders are sure to take notice of the fact that Bluehole Studio's upcoming action MMORPG TERA is on the short list of possible recipients for a 500 million won ($415,000 USD) subsidy by the Korean government. TERAfans brings word of the subsidy, but stops short of calling it a done deal. "As this news has been translated from Korean to English, it is unclear whether TERA has officially been granted the funding yet or whether they're part of a list of nominees who could potentially earn the funding," the fan site says. If successful in its bid, it won't be the first time TERA has received a sizable cash infusion from investors outside of Bluehole Studio and En Masse Entertainment. Earlier this year, companies including KNet Investment and Stonebridge Capital signed on to the tune of almost $15.6 million USD. [Update: En Masse's Evan "Scapes" Berman has confirmed TERA's inclusion in this year's Global Plan in a post on the official TERA website..]
Schmidt says Chrome OS devices will be 'disposable,' priced like netbooks
You might have heard Google's Chrome OS will live entirely in the cloud, and that devices running the web-based platform will automatically back up your data on remote servers. You might think it will keep your private details safe -- as safe as anything else you trust Google to store, that is. But had you ever considered what the cloud meant for the hardware running it? CEO Eric Schmidt has. This week, he told the Atmosphere Cloud Computing Summit that Chrome OS devices will be "completely disposable" at netbook-esque price points of between $300 and $400. That's pocket change for a large IT department perhaps, but we can't imagine tossing even the cheapest Eee PC in our dustbin. How about subsidized, though? Asked whether Google might give away devices on contract, Schmidt said "Sure," adding afterwards only that his company doesn't see itself selling the data plans. We wonder what that means for the thousands of enthusiastic towns now praying for Google fiber. Hear Google's CEO for yourself after the break; info in question begins 13:33.
Apple's video advertising options detailed in patent application
In the battle of the network superstars between free-to-stream, ad-supported video (the Hulu model) and pay-per-show, ad-free TV (the iTunes model), there's been a big missing piece: how to monetize shows and sell ads for content that's downloaded and played on mobile devices like the iPad? Obviously, it's a better deal for the user if they can watch at will, without having to maintain network connectivity on the go (to say nothing of the streaming quality, or lack thereof, when connected over 3G), but making sure they see the ads in the content -- and reporting back to advertisers who want to know who watched what -- is much more challenging for anywhere, anytime viewers. Wherever there's trouble, they're there on the double: the Bloodhound Gang known as Apple's engineering team has a patent application that may offer a way forward. First filed in September of 2008 and made public on March 4, this patent received a thorough analysis over at Patently Apple. The core idea: watch a block of ads to 'unlock' the next segment of video content, not unlike the way most network streaming sites appear to work now. The difference is in the implementation, reporting and controlling how the ads appear and which content is freed up. Users might be able to 'pay past' the ads, or watch them all at the beginning of the program to deliver a more seamless viewing session. More intriguingly, Apple's patents suggest that advertisers can require or customize a particular level & kind of user interaction that will be embedded in the ad experience, requiring viewers to engage on some level before proceeding to the next segment (thereby ensuring that they're paying attention and not off making a snack). That would be something of a Holy Grail for advertisers who fear that their messaging is getting lost in the TiVo/DVR 'just skip it' timeshifting era. Combined with the October 2009 patent regarding ad-subsidized hardware platforms, which lists Steve Jobs and Mike Matas among its co-inventors, and it's looking like we might be moving towards a future where that $499 iPad can be had for a fantastic, subsidized price of $199... if you accept a certain level of embedded and un-skippable advertising alongside your media and mobility experience. "Magical & revolutionary," you betcha. The idea of power-ads taking over your media playback might not bother everyone, but if you buy Fake Steve's argument, that's where the $30/month TV subscription plan comes in. Can't take the ads? Just pay to play. [via MacRumors] Image from Apple patent, courtesy Patently Apple site. No comment on the fact that it looks like a picture of Charlie from Lost (Dominic Monaghan).
