Targeted advertising

07.24.19
Scientists used phone accelerometer data to predict personality traits
07.24.19 in

Scientists used phone accelerometer data to predict personality traits

How, when and where you use your phone reveals a lot about you.

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07.11.19
Nielsen wants to track podcast data by... calling people
07.11.19 in

Nielsen wants to track podcast data by... calling people

The company is aiming to deliver detailed data on podcast consumption.

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04.09.19
Facebook will be liable for future Cambridge Analytica-style scandals
04.09.19 in

Facebook will be liable for future Cambridge Analytica-style scandals

New terms are a response to EU pressure, but they'll be applied globally.

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03.12.19
Senate bill proposes stricter privacy controls for children
03.12.19 in

Senate bill proposes stricter privacy controls for children

It would ban targeted ads and require an 'Eraser Button' for data.

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01.15.14
Sky's AdSmart brings targeted advertising to your TV
01.15.14

Sky's AdSmart brings targeted advertising to your TV

As it turns out, Sky isn't prepared to sit and watch while its business gets trashed by Google and...

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08.09.12
Google to pay $22.5 million to settle FTC charges over tracking cookies in Apple's Safari browser
08.09.12

Google to pay $22.5 million to settle FTC charges over tracking cookies in Apple's Safari browser

Google has agreed to pay a $22.5 million penalty to settle its dispute with the FTC, over the comp...

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06.13.12
Microsoft patent application could match online moods with emotionally-targeted ads
06.13.12

Microsoft patent application could match online moods with emotionally-targeted ads

It's a match made in marketing heaven: users let their guards down within the internet's virtual w...

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12.07.11
Agile Route's Shopper Tracker brings Kinect hacks, Google Analytics to the grocery aisle (video)
12.07.11

Agile Route's Shopper Tracker brings Kinect hacks, Google Analytics to the grocery aisle (video)

The Shopper Tracker is one of those devices that does exactly what its name suggests -- and so...

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11.17.11
Verizon begins collecting user data for targeted ads, is kind enough to offer 'opt-out' escape route
11.17.11

Verizon begins collecting user data for targeted ads, is kind enough to offer 'opt-out' escape route

Verizon still wants to collect your personal information, but it'll understand if you decide to...

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