UniversalApplications

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  • Should you be building universal apps for App Store?

    by 
    Erica Sadun
    Erica Sadun
    03.04.2010

    Universal apps. They're the solution for delivering your iPhone OS application to both the iPhone and the iPad and having it run natively on each without silly make-do's like pixel doubling. It's a way to ensure that your app "fits" each platform, providing art and interfaces that match the target screen. Or, as Apple puts it, "Developers can now start planning for universal applications, allowing them to take full advantage of the technologies found on iPad, iPhone, and iPod touch with a single binary." Right now, I've got a bug up my sleeve about the whole issue. I'm not convinced that it's the right solution for a lot of apps. Just because you *can* merge an iPhone app with an iPad app, and sell one product, you shouldn't -- unless the functionality is significantly the same for both platforms.