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  • Industrial Toys

    EA buys studio from the co-creator of 'Halo'

    by 
    Jon Fingas
    Jon Fingas
    07.10.2018

    EA is still covering very familiar ground with most of its games. However, it's willing to branch out a bit: the publisher has acquired Industrial Toys, the studio from former Bungie CEO and Halo co-creator Alex Seropian. His team will join EA's Worldwide Studios team and help it produce "new game concepts." Don't expect him to simply recreate his best-known game, especially when his team includes just 14 people.

  • Halo co-creator's iOS game Morning Star getting a tie-in comic app

    by 
    Randy Nelson
    Randy Nelson
    02.19.2013

    Morning Star, the upcoming iOS first-person shooter from Industrial Toys and Halo co-creator Alex Seropian, will be getting the comic book tie-in treatment in the form of an interactive graphic novel designed for Apple's mobile devices. Called Morning Star Alpha, the comic is being penned by Redshirts author John Scalzi with art by Mike Choi, who's known for his work on the likes of Witchblade, X-Force and Green Lantern. The plot of Morning Star Alpha will tie directly into the game -- and on some pretty deep, interactive levels at that. Readers will be able to make choices while reading the comic, which will then affect the game. In-game discoveries will, in turn, make new elements of the comic available for reading in order to provide more context to the on-screen action. There's no release date set for Morning Star -- which will also feature a score by System of a Down's Serj Tankin -- or the Morning Star Alpha tie-in, but we'll have more on both as Seropian and company reveal it.

  • Former Halo creator working on Morning Star for iOS

    by 
    Mike Schramm
    Mike Schramm
    12.11.2012

    Alex Seropian is one of the first game developers I ever interviewed -- he's one of the original creators of Halo back at Bungie Studios (back when it was being planned as a real-time strategy title for the Mac), and I met up with him when I worked at a PR firm one floor below his company Wideload Games (which was later bought up by Disney). Now, he's started a new company in Los Angeles called Industrial Toys, and today they've announced their first title, a shooter called Morning Star that the team hopes will "reimagine" the genre "for touch." There's a teaser trailer for the game (embedded below), and as you can see, Industrial Toys isn't skimping on graphical quality. Other than a few fleeting images, however, there's not much more information about this one. It's got aliens, shooting and a new control scheme that's supposed to work great on touch devices. Industrial Toys says its "totally unreasonable goal is to completely change the expectations core gamers have for their mobile games." That's a totally unreasonable goal that plenty of iOS developers have already tried to accomplish, and one that I'd argue a few companies (most notably Epic, with the very popular Infinity Blade) have actually completed. But Industrial Toys does have a lot of cred with Seropian and the rest of the crew, so Morning Star will be one to watch.

  • Joystiq interviews Wideload Games' Alex Seropian

    by 
    Ross Miller
    Ross Miller
    02.15.2007

    As one of the first to leave Bungie Studios after co-founding the developer, Alex Seropian transitioned from creating Xbox's then-surprising megahit Halo to starting afresh with Wideload Games, a small development firm he founded in Chicago. After finding success with the humorous Stubbs the Zombie in Rebel Without a Pulse (which sports a pretty hip soundtrack, we might add), Wideload went silent until earlier this week, when they revealed Hail to the Chimp as their sophomore title. The game, which is a political-party title involving animals vying to become head of the animal kingdom, is being published by the fowl-loving, former Gathering of Developer heads now known as Gamecock. With the candor and humor, Alex endured bad audio quality to talk to Joystiq about gaming, politics, and chicken suits. How did the Gamecock deal come about? I've known Mike Wilson for a number of years back to the Gathering of Developer days, and we kind of became friends back then when we were both working with Take Two. This is when I was running Bungie; we had a distribution deal with Take Two, like Gathering did. We've kept in touch for a long time and he kind of gave me some fair warning that he was going to try and get something started up again about a year ago, which is about the same time we were coming off of Stubbs and planning our next project. We were trying to figure if it would be possible to do something together and the timing worked out really well, and the whole way that they are set up and the things that are important to them kind of aligned really nicely with how we're set up and what's important to us. It was like getting our chocolate and their peanut butter or something. [Laughs]

  • Halo co-creator's project: part MMO, part reality TV

    by 
    Christopher Grant
    Christopher Grant
    02.28.2006

    Alex Seropian, the co-founder of Bungie, co-creator of Halo, and head of Wideload Studios, creators of Stubbs the Zombie, has another project on his plate: Spectrum MediaWorks. They plan on delivering X-Quest as both a massively multiplayer online game and a reality television show produced by Ron Howard's Imagine Entertainment.Sure, it sounds crazy, but that's an awful lot of talent to dismiss. Seropian says, "Entertainment convergence is something that has been talked about for a long time, but the multiple media distribution pipes are now in place to create properties that can work on multiple levels." It's unclear how the two properties will interact; according to Spectrum MediaWorks, "Gamers will be able to enter the world via Xbox 360 and PlayStation 3 and interact with reality show contestants... and events in the game will have a direct impact on the TV show."Color us skeptical. Something about the combination of the Fox channel, reality shows, buzzwords like convergence, and a generi-title like X-Quest doesn't inspire confidence. Then again, the possibility that this could work, and that the 360 may have a killer MMO, has me all giddy. [Via Joystiq]