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    Amazon opens up the voice control technology behind Alexa

    by 
    Mariella Moon
    Mariella Moon
    04.20.2017

    Software and app developers can now use the technology that powers Amazon's Alexa assistant to add voice control to their creations. Amazon has opened up the service called "Lex" in what Reuters describes as a move to become the top player in voice-controlled computing. According to Werner Vogels, the e-commerce titan's CTO, Lex could lead to assistants and chatbots that sound friendlier and more human than their predecessors.