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Apple market share drops slightly in the past year
Don't look now, but Apple's slow market share incline may have just turned into a slow decline. Not only does a new report by research and advisory company Gartner, Inc say that Apple's market share in the US slipped just a little bit over the past year (from 7.5% to 7.4%), but that as you can see above, there's a steep little decline from the 8% it was in the last quarter of 2008. The PC market overall is down as well, a 6.5% decline since the beginning of last year.Does that mean it's time to sell the AAPL stock? Probably not -- as you can see from the graph, there's still been a nice steady growth in market share since 2006, and the current economy has all ships falling a little bit with the tide as it goes out. But it does mean that Apple might be having more trouble than they want breaking out into more of the market. If that is their goal anyway -- Gartner's report also notes that Apple's relatively higher ASP (Average Selling Price) "created challenges for it in the tough economy," but when have we ever known them to go cheap?So Apple's not up in the short term, but who is? Well maybe Goldman Sachs is. But we don't entirely trust those guys. And in case you're wondering: none of this is actual financial advice, and none of it should be used to make any decisions that might lose you money. You've been warned.[via TechMeme]
Apple's market share falls/rises, depending on who you ask
AppleInsider writes about a new Gartner report that states overall Mac market share has decreased in the first quarter of this year compared to the same quarter last year. However these findings conflict with an earlier news article by ZDNet based on earlier research by Gartner which suggested that worldwide Mac market share had actually increased slightly. MacRumors.com puts the numbers together:U.S. Mac Market Share 1Q 2005: 3.8% 1Q 2006 (ZDNet): 3.5% 1Q 2006 (AI): 3.6% Worldwide Mac Market Share 1Q 2005: 2.2% 1Q 2006 (ZDNet): 2.3% 1Q 2006 (AI): 2.0%So depending on which report you believe, Apple could have gained or lost overall marketshare across the world. Both articles state that Apple has lost market share in the U.S. The only thing that's really clear is that Mac sales have obviously been lackluster in the first quarter when compared to the rest of the industry.That's not entirely surprising considering that only Intel Mac that was available throughout the first quarter was the Intel iMac. The MacBook Pro didn't ship until mid-February, the Intel Mac mini wasn't released until late February and the MacBook was released just under three weeks ago. It's remarkable that the Mac market share has managed to stay as high as it is considering that half the Apple line-up hadn't made the transisition to Intel CPUs for much of the quarter. We've got to ask though, where did that 6.6% U.S. Mac marketshare that was reported last year go?
