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Why do crap apps still exist? They sell.
The Wall Street Journal's Digits blog takes a look at "crap apps" -- those pieces of junk on the App Store that do one thing and do it pointlessly, whether that thing be farting or belching or making the sound of fingernails on a chalkboard (yes, really) or what have you. And they come up with a very intriguing, albeit obvious, reason that the App Store seems so filled with completely terrible and silly apps. Why? Because they sell.Yes, even "legitimate" iPhone developers -- those people working hard to create an innovative touchscreen interface, or bring some crucial functionality to the iPhone -- are finding that of all the apps they release, the crudest and most stupid are the ones that sell. They profile a guy whose serious movie apps aren't selling, but whose cobbled-together-in-five-minutes gimmick apps are making a mint. In short, the reason our App Store is full of way more fart apps than apps like Twitterific 2.0 is because people are paying for the fart ones. The message we're sending with our wallets is that if you want to make a million dollars on the App Store, don't toil away to polish your groundbreaking award-winning puzzle game. Just give us a gag we can show to our friends.Is it right? I'd say no, but then again, even I have been pulled in to a gimmick app or two: I bought Cat Piano (in my defense, I've gotten enough entertainment out of it to find an easter egg: shake your iPhone while playing). But next time your finger is poised over the "Get App" button on that 99-cent belching app that you just know the friend you're seeing later will get a total kick out of, think to yourself: is that two-second gag worth an App Store full of crappy apps?
Make a video with Cat Piano, win a DS
It's probably time for me to lay off of Smule -- I've said that their Ocarina app might be the silliest musical app in the App Store, but we have a new winner: Cat Piano is just plain loony: a piano made up of cats meowing, like those old Christmas recordings, but playable. There are a few different cat sounds to play (from "Furball" to "Housecat"), and even a regular piano if you just want to tickle the ivories a little bit. Most of the reviews on the App Store say people are using it to mess with their cats, but there's definitely a musical instrument here -- if Ocarina can be used as an instrument, the Cat Piano can, too.And in fact, the developers are challenging you to prove it -- they're giving away a Nintendo DS (interesting choice of prizes -- an iPod touch might be more apt) to the person who makes the best video using Cat Piano. I don't know if you could beat that Jingle Cats video, but you can certainly try. The contest starts on Thursday, and goes until March 20th, so you've got a little over a month to get the cat sounds down.Ocarina, you'll remember, also turned out some watchable videos, so we're interested to see what comes out of this contest.
