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Levi’s is already working with Google on a second smart jacket
Levi's connected denim jacket went on sale three weeks ago, but CEO Chip Bergh said it's already working with Google on version 2.0 of the Project Jacquard platform. At Wall Street Journal's D. Live conference, Bergh said that he'd like new clothing to have even more functionality. If it's a feature that doesn't require a screen, he said, then there's a possibility it could be incorporated into the next Levi's and Google collaboration.
