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Facebook's Creator app will help video 'stars' create more 'content'
Facebook's future is all about TV, and the company has been slowly giving video content creators the tools to participate in (and monetize) that future. Now the social media giant is launching the Facebook Creator App, a "one stop shop" to make original video, go live with exclusive visuals and also keep an eye on audience response with an "insights" feature for analytics. The new app is available on iOS now (with Android coming soon) for individuals with a Facebook Page or profile.