croove
Latest
Mercedes-Benz's Croove is like Airbnb but for cars
Ever since we've used automobiles to get around, the idea has been to buy or part-own a car until it's served its purpose and then look for a new one. These days, less and less people are choosing to own their own transportation, largely due to the improvement in public transport and rise in ride-hailing services like Uber, but automakers are also finding new ways to capitalize on this shift. German car giant Mercedes-Benz believes car-sharing continues to be the way to go, so it's launched Croove, a new service that lets any vehicle owner rent out their car when they're not using it.