cross-promotion
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Warcraft movie director open to sequels, hints at WoW cross-promotion
In an interview with 2P.com, Director Duncan Jones said that there are no current plans for a Warcraft movie sequel, but he's open to the possibility if 2016's film does well: "Hopefully, if I have done my job right, people will want to know and see more! There is certainly plenty more to tell!" Jones discussed how the movie will focus on the tragic first contact between Orcs and Humans, with heroes on both sides. "I think that for a world with so much newness to explain, this was a wise choice, especially when so many people in our audience may not know anything about Warcraft," he said. "It was important that some of our characters would be seeing the world fresh as well, and that the audience could see the situation through their eyes." When asked about the possibility of a cross-promotional effort between World of Warcraft and the movie, Jones said that there are "many ideas" on the table right now but offered up no specifics.
HBO's Game of Thrones advertises for League of Legends
League of Legends will be partnering up with HBO's Game of Thrones for a cross-promotional effort in the coming weeks. Riot Games said that HBO contacted the studio with the offer, saying that there was a shared interest between the two franchise's fanbases. Riot released League of Legends assets to HBO, which will then be turned into a trailer spotlighting both the MOBA and TV series. The game studio gave an overview of the promotion in an interview today: "HBO is doing a three-week activation in advance of their series premiere on April 6th. They're going to be getting some marketing assets, whether that's logo bugs or website takeovers. But we're also working with their team to produce a mash-up trailer. They're giving us some exclusive sneak peaks into footage that hasn't been seen before."
Fist of Awesome's lumberjack joining indie racer Super World Karts GP
Super World Karts GP, a 16-bit-style kart racing game from One Legged Seagull, will include a cameo from Tim Burr, the time-traveling lumberjack that stars in another indie game, Fist of Awesome. The news comes from an update on Super World Karts GP's Kickstarter page, which announced the crossover with Fist of Awesome developer I Fight Bears. The game boasts SNES-like, mode 7-style kart racing, bearing strong resemblance to Nintendo's Super Mario Kart, down to its name. Super World Karts GP is in development for PC, Mac, Linux, iOS, Android and Ouya, and is a part of Ouya's revised Free the Games Fund. As for Tim Burr, the lumberjack-turned-kart racer will be an unlockable character, available to use "once you've gotten a few tournament cups under your belt." Tim Burr joins three other unlockable crossover characters: Dr. Boom from Tuesday Knight Games, Turing from Read Only Memories and Lobodestroyo's Mutt. Read Only Memories recently found success on Kickstarter, and also participated in Ouya's Free the Games Fund. Super World Karts GP is seeking $16,000 AUS ($14,348.80 USD) by Monday, December 23 on Kickstarter to bring its brand of retro-style kart racing to players, of which the project has currently raised $7,536 AUS ($6758.28 USD).
Final Fantasy worlds collide as FFXIII's Lightning joins FFXIV
A good share -- if not most -- of the folks playing Final Fantasy XIV are there because of previous ties to the FF franchise. And that fact is not lost on Square Enix. In fact, the studio just released a new video today showing the heroine of another Final Fantasy game joining the realm of Eorzea. While the title character of Lightning Returns: FFXIII, Lightning also appears and fights alongside players during one of A Realm Reborn's Full Active Time Events (FATE), the successful completion of which will net the player gear and weaponry modeled after those found in FFXIII. On the flip side of this cross-promotion, Lightning Returns players can acquire new Miqo'te costumes as well as weapons and shields themed from the city-states of FFXIV: ARR. Clues for getting the costumes are hidden within the world of Nova Chrysalia and the weapons and shields are obtained by clearing side quests. Check out the new outfit, weapons, and shields for FFXIII in the gallery below and watch Lightning join the FFXIV FATE in the trailer after the cut. [Source: Square Enix press release]
The Daily Grind: Do MMO crossovers break your immersions?
When I was a kid, I read a post-Vietnam fantasy novel called Doomfarers of Coramonde that should have ruined crossover fiction for me forever. I just couldn't take seriously an Army hero whisked away by magic and plunked into a world of dragons and castles and sorceresses. MMO crossovers can likewise break my immersions. I'm not talking about sequels, and I'm not even talking about the unholy marriage of EVE Online and DUST 514. I'm talking about Funcom putting leet pets from Anarchy Online into The Secret World's cash shop, which is a thing that did in fact happen yesterday. It joins the Ultima Online ankh necklace my character wore in Warhammer Online on the list of bizarre cross-MMO promotions that really don't make a whole lot of sense in-character. Why in the world would my character in TSW have an adorable leet pet from the the planet of Rubi-Ka? What's next -- cupid wings on Ewoks? Oh. Right. So what do you think, morning crew and minipet-hoarders? Does this sort of promotion satisfy some deep craving, or does it just break your immersions? Every morning, the Massively bloggers probe the minds of their readers with deep, thought-provoking questions about that most serious of topics: massively online gaming. We crave your opinions, so grab your caffeinated beverage of choice and chime in on today's Daily Grind!
Get into the Neverwinter beta by pre-ordering Torchlight II
Synergy and cross-promotion are what make the corporate world go 'round, so try not to boggle too much as you read the following sentences. Perfect World and Runic Games have teamed up to give you a unique way to access the Neverwinter beta. All you need to do is to pre-order Torchlight II. The closed beta access comes with a couple provisions. You'll have to specifically pre-order through Perfect World to get beta access, as a Steam pre-order won't reap the same results. Also, it's important to note that Runic Games says that the "exact date of [beta] access will vary." Runic Games is a subsidiary of Perfect Worlds, which also owns Cryptic Studios. We found ourselves incredibly impressed with Neverwinter after getting our hands on it at PAX East, so it's great to have a guaranteed path into the beta. Make sure to read up on our impressions of this upcoming title from Cryptic. [Thanks to Jay for the tip!]
Warhammer Online is cross-promoting with Wrath of Heroes
Are you the sort of player who just can't get enough of Warhammer Online, whether in classic form or the new Wrath of Heroes bite-sized version? Or are you a fan of the latter game and not sure if you want to keep up a subscription to the former? The latest cross-promotional deal for the games is aimed directly at players like that -- starting now, any players with active Warhammer Online subscriptions will receive a 50% bonus to gold and experience in Wrath of Heroes. There's no complicated process to getting the bonus; if you have both accounts on the same EA/Origin account, your characters will reap the benefits, although it may take up to 24 hours for the system to line up if you've just started a subscription. The bonus also stacks with items from the Wrath of Heroes store, letting veterans of Warhammer Online get ahead in the new game.
Preparing for the apocalypse (again): GamersFirst on Fallen Earth's F2P shift
Today was my last day in Fallen Earth. My subscription ran out, so I was cut off from everything: glorious crafting, expansive exploration, black humor, and gas mask fashionware. Fortunately, my adventures will resume on October 12th, when Fallen Earth officially makes its transition to a hybrid free-to-play/subscription model. Like many current players and potential clones, we are understandably curious about the implications and (pardon the pun) fallout from such a fundamental shift in the business model. Will F2P be the savior of this niche game? What's being done to prepare for the change? To answer these questions and more, we talked to Joseph Willmon, an associate game director for GamersFirst. Massively: How are you preparing your servers for the added influx of free-to-play tourists? Joseph Willmon: We're still wrapping up some of the final stages of settling the Fallen Earth servers into their new homes at GamersFirst, so soon they'll be as optimized as we want them to be. We're lucky in that Fallen Earth was designed from the ground up to support lots of people playing -- we'd have to blow all estimates out of the water really quickly in order for population to be an issue, which wouldn't be such a bad problem to have!
Scratch one grub (card)! Gears of War board game headed to retail
Remember back in April when you were enjoying the Gears of War 3 beta, chainsawing through a locust's face, and your buddy was all, "Wouldn't this be great if it were a board game instead?" We've been meaning to ask -- does your buddy work for Fantasy Flight Games? Oh, he does? That makes a lot more sense, because his company is totally making a board game based on the Gears of War series. "Gears of War: The Board Game" will arrive in August -- the 31st, claims Amazon -- for $80, but we'd be doing you a sincere injustice to go into any more detail. Instead, we'd like to refer you to the video above, which features a sandpaper-throated gentleman detailing the game in a very serious manner. Enjoy. [Thanks Josh!]
Exclusive WAR in-game item to be released with C&C: Red Alert 3
So you're one of the lucky few -- well one of 60,000 anyway -- who got your hands on the Warhammer Online Collector's Edition, and without any of the order snags people have been reporting. Well congratulations! You've got the Greenskin miniature, the graphic novel, the art book, the virtual items and the exclusive quests. So now you can sit back and relax, secure in the knowledge that you have the most badass collection of Warhammer Online gear ever assembled, both in-game and out.... right? Actually, wrong. For the Warhammer Online player who simply must have everything, there's one more step to go as it turns out. There's another exclusive in-game item called "Korssar's Helm" that allows you to transform into a bear. The catch? You need to order, or pre-order, Command & Conquer: Red Alert 3 to get the WAR item...
Much a dew about nothing
How disappointing it was to discover this Xbox-360 branded Mountain Dew tanker truck wasn't really filled with sugary green liquid. Apparently, avoiding the extra hauling weight helps them save on gas.
Google's Da Vinci Code: two weeks in
The Da Vinci Code web-based game from Google is on its fifteenth day of twenty-four, and we've had time to figure out quite what the game is all about. It's effectively a serialised puzzle game, with daily challenges which increase in difficulty as time wears on. What's more interesting is the sheer weight of Google's cross-promotion. For example, a link to the game appears on standard search results, and the game itself plugs into Google's personalised homepage service. While the logic-based puzzles are straightforward, follow-on questions require some searching, promoting Google's more obscure services such as SMS translation.With the entire Google machine behind it, this game could become very popular indeed -- this seems like a lightweight experiment to test the model, but we wouldn't be surprised if more 'casual' games come out of Google in future.
