DarkKnightRises
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Reelhouse offers expanded bonus materials for digital Warner Bros. movies
With Reelhouse, Warner Brothers is the latest studio trying to offer disc-style bonus features to digital content. What sets WB's channel apart from Walmart-owned Vudu though, is the types of special content it offers. For example, Pacific Rim has a playable Jaeger combat sim that's tied to it, while The Dark Knight Trilogy includes a discount on the The Dark Knight Rises soundtrack, as well as exclusive wallpapers and featurettes. Prices for rentals and purchases are similar to other platforms ($5 and $20 for HD flavors, respectively) but perhaps the service's focus on atypical bonuses will help it, ahem, rise above the crowd.
Batman Nokia Lumia 900 priced at £600, throws in some free movie tickets
We said it was coming soon, and the Dark Knight-themed WinPho hasn't disappointed. Phones 4u has just announced that pre-ordered laser-etched Lumia 900s will be delivered on June 1st; that's this Friday. Off-contract pricing is pegged at £600, although multiple contracts are also available from the UK retailer. There doesn't appear to be any extra functionality on the special edition, although bragging rights do count for a lot. The phone will arrive in limited numbers, but neither Nokia nor Phones 4u is spilling the beans on precise unit numbers. The retailer is also throwing in free tickets to see the Dark Knight Rises at UK cinemas (or theaters) this summer, plus the chance to hit up the premiere. Pre-ordering heroes can zip-wire their way to the source link below. Update: SlashGear's been told by Phones 4u that there will be 900 of the special edition phones.
The Dark Knight Rises trailer breaks iTunes download record
The second trailer for the upcoming Dark Knight Rises (which I'm really looking forward to, as both a huge Batman fan and a big fan of Christopher Nolan's work) has broken records on Apple's iTunes movie download site, boasting a full 12.5 million downloads in just 24 hours, topping the previous record by 2 million. That's a pretty solid debut for the "exclusive" trailer (exclusive, in this case, meaning it's popped up on other video sites after its debut). That previous record was held by none other than Marvel's The Avengers preview, which came out earlier this year. Obviously downloads like these don't make any money for Apple -- they instead cost a lot more money, both in bandwidth and in things like technical support and oversight. But of course releasing free trailers like this promotes both the movie and the iTunes download service -- that's 12.5 million people who, when they want to go and download or rent a full movie, know where iTunes is and how it works. From Apple's point of view, that kind of promotion is well worth it.
