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EA considering free-to-play UFC game for Brazil
During a talk at the Credit Suisse Technology Conference in Scottsdale, Arizona, EA CEO Andrew Wilson noted that the publisher is leveraging opportunities to create free-to-play games for Brazil. Among the two properties Wilson said the publisher is actively considering for the region was a new game using the UFC license, as Brazil is home to a strong fanbase for mixed martial arts. Additionally, Wilson said the company has plans to launch FIFA Online World in Brazil and Russia leading up to the 2014 FIFA World Cup event slated to take place in Brazil. The free-to-play game is built on the same technology as FIFA Online 3, which EA will bring to China after having already launched it in Korea with Nexon as its publishing partner. "We are absolutely looking at [Brazil] in detail, and we think we have at least two, but likely more products that will have strong appeal there," Wilson said.
EA bringing FIFA Online 3 to China, TenCent publishing
EA will bring FIFA Online 3 to China with TenCent as its publisher, EA announced in its Q1 2014 financial results report. The online soccer game was published in Korea by Nexon, where it found some success; EA reported that digital net revenue from the game grew 88 percent in the first quarter (April 2013 through June 2013) compared to the likes of FIFA Online 2 on a non-GAAP basis. The earnings report notes that details of the publishing partnership between TenCent and EA will be announced in the future. TenCent also published NBA 2K Online in China in September 2012.
