ForceFridayII
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littleBits' Droid Inventor Kit teaches kids tech with 'Star Wars'
The latest addition to the littleBits line of products is a Droid Inventor Kit -- part of the Force Friday II toy launch ahead of Star Wars: The Last Jedi. "We've created a gender-inclusive product that celebrates kids' own self-expression and ingenuity, while showcasing the same characteristics of imagination, grit and invention that are embodied in the Star Wars franchise," said littleBits CEO Ayah Bdeir in a statement.
Meet R2-D2 and BB-9E, Sphero’s new ‘Star Wars’ toys
It's been nearly two years since Sphero introduced its app-controlled BB-8, a replica of the cute rolling droid that first appeared in Star Wars: The Force Awakens. That toy quickly became one of the most coveted by fans of Disney's franchise, and it wasn't long before the company followed it up with a Battle-Worn Edition, designed to look as rugged as the character does in film. And today at IFA 2017, Sphero announced it is expanding its connected-toy universe with two more Star Wars droids, R2-D2 and BB-9E. Naturally, Sphero worked closely alongside Lucasfilm to bring these to life, just as it did with BB-8. The idea, as you might expect, is to make them as close to the real thing as possible.
Disney turns to AR to sell 'Star Wars: The Last Jedi' toys
Luckily for George Lucas, Fox didn't give a hoot about toy licensing for the original Star Wars, but Disney sure as hell does. To make sure its September 1st Star Wars: The Last Jedi Force Friday II toy launch event is a success, it has added an augmented reality component called Find the Force. You'll be able to scan new in-store physical displays that feature characters like Rey and the new "Executioner Stormtrooper," and those characters will come to life on your screen, Pokémon-style.
