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Sony's big idea: Get fans to make its next hit
A tiny San Francisco art gallery isn't where you'd normally find a group of hardware beta testers, much less for a major consumer-electronics company. But on August 24th, 2017, Sony held an event for exactly that at The Laundry, a small and intimate exhibition space in the city's Mission District that's so hidden, you have to walk through a cafe in order to get in.