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    Giphy’s film festival turns GIFs into art

    by 
    Edgar Alvarez
    Edgar Alvarez
    11.10.2018

    As I made my way into the Metrograph movie theater in New York City, I felt like I was attending a screening for the Tribeca Film Festival. There was a red carpet, people posing for professional photographers, an official film guide and, of course, drinks and popcorn. This isn't quite what I expected when I learned I'd be attending Giphy's first Film Fest. If that name sounds like an oxymoron, the event was a showcase of 118 videos of 18 seconds or less from five different categories: narrative, animated, stop-motion, experimental and wild card. Considering that most of my GIF consumption happens on a laptop or phone, I wasn't expecting this big a to-do.