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  • HTC to offer five genuine gold One smartphones for £2,750 apiece

    by 
    Steve Dent
    Steve Dent
    10.08.2013

    A gold iPhone 5s can't be had for love or money right now and Samsung's gold Galaxy S 4 was just announced. Still, HTC has just announced a new model that'll put their scarcity to shame: an 18 carat gold HTC One priced at £2,750 (about $4,400). Only five copies will be made to commemorate the 18th anniversary of the MOBO awards, which honors black artists and urban music in the UK. It's the "most exclusive and expensive smartphone every produced by HTC," according to MOBO, and features a MOBO 18 logo laser etched on the back. It should be noted that this is unrelated to a gold-colored HTC One that leaked earlier, which may arrive as a considerably less pricy product. There's no sign yet of how to get the 18 carat model, but given the extremely limited run, you'll likely have to settle for something more conventional -- or head even more upmarket -- if gold is your thing.