googlejacquard

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  • Chris Velazco / Engadget

    Google and Levi’s smart jacket gets a small but useful update

    by 
    Cherlynn Low
    Cherlynn Low
    05.14.2018

    Three years ago, when Google and Levi's announced their smart jacket, the tech industry's obsession with wearables was at its peak. Fitness trackers and smartwatches were proliferating, while every other day a new item of clothing was getting the connected treatment. At the time (and even today), the Levi's Commuter Trucker jacket had a refreshingly simple premise. It's a garment targeted at cyclists (or, y'know, jean-jacket wearers) who can shell out $350 to avoid repeatedly whipping out their phone while traveling. It has touch-sensitive fibers woven into the cuff so you can swipe or tap on your wrist to carry out quick tasks thanks to Google's Jacquard technology. Jacquard's not here to track your fitness or run your life -- it just wants to make your commute a bit easier.