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NVIDIA GeForce GTX 770 and 780 review roundup: Kepler's still kicking in 2013
Now that we have the low-down on NVIDIA's two mainstream heavyweights, the GTX 770 and the GTX 780, we figure it's time to move beyond specs and official slide decks and bring together some reviews from the specialist sites. Both cards contain the same Kepler architecture as NVIDIA's 2012 line-up, with no huge leaps in evidence, but they either add more of this silicon (in the case of the GTX 780) or drive it harder (in the case of the GTX 770) in order create new options for enthusiasts and for those upgrading from a card that is two or more generations old. At the same time, these products represent a major shift in NVIDIA's pricing strategy. At $649, the GTX 780 is priced much higher than its direct ancestor, and it aims to approach Titan-level performance without hitting the same thousand-dollar high. Meanwhile, the GTX 770 costs just $399 and yet is said to replace last year's flagship cards like the GTX 680 and Radeon HD 7970 GHz Edition, which are still being sold for $450 and upwards at some retailers. Read on and we'll summarize how these claims have stacked up against reality.
NVIDIA announces GeForce GTX 770 for under $400, says it's faster than last year's GTX 680
It probably won't come as a huge surprise, given the GTX 780's appearance last week, but today's launch of the GTX 770 nevertheless brings us a very interesting product. The card is claimed to be about five percent faster than last year's much more expensive flagship, the GTX 680, thanks to faster memory (7Gb/s instead of 6Gb/s), a slightly higher base clock speed (1,046 vs. 1,006MHz) and an equivalent number of CUDA cores (1,536). Seeing as how the the GTX 680 still holds its own with current games, this performance parity strikes us as something of a deal -- assuming independent benchmarks back it up. We're awaiting a confirmed US price, but we'll eat our SATA cables if it's anything other than $399 for a 2GB model (the press release just says "under $400"). UK and European prices match those of the GTX 670 (£329 inc. VAT, 329 euros exc. VAT), and availability begins today. Check out NVIDIA's slide deck for more details, including power consumption and noise, SLI scaling (which looks healthy) and some in-house frame rate comparisons against other products. Update: $399 is confirmed. The cables are safe.%Gallery-189773%
