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DirecTV's $30 per rental premium video on-demand service launches Thursday
If the actual trip to the movie theater was the only thing preventing you from checking out Adam Sandler, Brooklyn Decker and Jennifer Aniston in Just Go With It, you can still check it out before it arrives on Blu-ray or DVD starting Thursday thanks to DirecTV's new premium video on-demand service. The Hollywood Reporter mentions Sony's flick will be the first one on the service and is already available for preordering on the new Home Premiere service, available only to customers with the satellite company's HD DVRs, which is about 6 million people. As far as DRM, HDMI is required but only a "digital watermarking technology" is mentioned. The next several flicks planned for the service include The Adjustment Bureau (Universal), Cedar Rapids (Fox) and Hallpass (Warner Bros.); they will be available for two weeks at a $29.99 pricetag, in 1080p with 48 hour viewing windows. Movie theater owners don't seem thrilled by the new service, we guess the next question is whether or not you are -- the poll is after the break.
