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Sonic brings 3D movies into the home via CinemaNow
Like it or not, 3D movies are coming to your house. If you're looking to be one of the first on the block to stream the third-dimension onto your computer monitor or 3D-ready HDTV, Sonic Solutions is making sure you have that option. Announced today, the company is utilizing Roxio's CinemaNow platform to provide users access to 3D films, and all of those files are optimized for use with NVIDIA's GeForce GPUs and its 3D Vision / 3D Vision-ready displays. Frankly, we're shocked to see CinemaNow involved in all of this, but this just might be the offering that makes the service at least marginally relevant again. Sadly, there's no hard data surrounding pricing and release, but needless to say, you should probably go ahead and don those funky goggles just in case it goes down sooner rather than later.
Live NFL broadcast to air in 3D as "proof of concept"
As the NFL gobbles up even more market share in the United States, it follows logic to see the next big in-home entertainment push side with it in order to garner attention. With every company and its third subsidiary twice removed trying to shove 3D into the home, we'd say starting with the NFL is a brilliant move. In a closed-to-the-public "proof of concept" demonstration, next week's matchup between the San Diego Chargers and the Oakland Raiders will air live in 3D to select theaters in Los Angeles, New York and Boston. Third-dimension mainstays 3ality Digital and RealD will play critical roles in the delivery, though it remains unclear what exactly the NFL and 3D backers in general plan to do afterwards. If you'll recall, this isn't the first pro sporting event this year that was beamed in 3D to nearby theaters, but we can't think of anything more appealing than 300-pound gentleman crushing each other just inches from your retinas. [Thanks, Jesse]
