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Walmart.com uses discounts for in-store pickups to fight Amazon
Walmart has made a few moves already to make shopping there more appealing vs. Amazon, but the latest one leverages its existing stores and distribution network. With a new program called "Pickup Discount," it will lower the price for many items that are only available online, as long as buyers have them shipped to a nearby store for pickup. Walmart says that by relying on its existing fleet of delivering trucks and skipping the last mile, it can save money and pass that savings on to customers.
