Kerastase
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Oh, hey, they have smart hairbrushes now
L'Oreal has been gently getting into the technology game, first by partnering with Dr. John Rogers on a skin-damage-tracking tattoo. Now the cosmetics giant has hooked up with Withings to develop a smart hairbrush that's designed to keep your scalp at its best. The Kérastase Hair Coach, as it's called, was apparently inspired by people's propensity to brush their hair too forcefully, causing long-term damage.