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Twitter's Music app is dead, final shutdown scheduled for April 18th
It's been months since reports suggested Twitter would shut down its #Music app and service, but now it's actually happening. The service announced its iOS app is disappearing from the store today (download it now for that suddenly vintage feel), although anyone actually using it can continue until the service is shut down April 18th, a year after it originally launched. In a followup tweet, the team mentions it will "continue to experiment with new ways to bring you great content based on the music activity we see every day on Twitter." In October, AllThingsD reported the service's fate was sealed both by "abysmal" download numbers and project head Kevin Thau leaving for a job with Jelly.
Twitter #Music lead Kevin Thau joins Biz Stone's mysterious Jelly project
If you're not familiar with Kevin Thau, you ought to be: he worked on many of Twitter's early mobile efforts, helped integrate it into major platforms and headed up the Twitter #Music app. That's what makes his newly confirmed move to Twitter co-founder Biz Stone's new firm, Jelly, so interesting. While little is known about Jelly beyond its plan for a decentralized service, Thau will be heading up numerous aspects of business operations at the company while it builds "world class mobile products." We'll have to wait awhile before we see his influence, but his presence hints that Jelly is more than just a casual project.
