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  • Kindle books outselling print 2 to 1 for Amazon's top 10 bestsellers, and other relatively positive sales figures

    by 
    Ross Miller
    Ross Miller
    10.25.2010

    Amazon has its own applied theory of special relativity, in the sense that we never really know definitive sales figures and instead have to rely on the occasional ratio and comparative figure (based upon aforementioned unknown variables) to glean any sense of success. Jeff Bezos and company are happy to announce the latest Kindle has, in its three months or so since release, surpassed sales of the previous device in its 2009 holiday season (the shopping-heavy October through December period) -- in other words, it expects even greater sales for this year's equivalent quarter, but it can't exactly time travel to report on the future (yet). Ready for more? Amazon's also boasting that, for its top 10 bestselling books, Kindle digital books are outselling print (both hardcover and paperback combined) at a rate "great than 2 to 1." We're going to guess those are better figures than its tipping point back in July, but Mass-Sales Equivalence was never our strong suit in college. More fun factoids and artistic displays of applied statistics can be found in the press release after the break.