KindleForPc
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ASUS and Amazon team up to pre-install Kindle for PC on netbooks and laptops
ASUS sells tons of laptops through Amazon.com. Amazon happens to offer a Kindle for PC application. Heck, why not team up and pre-install the app on the ASUS netbooks and laptops that are sold through the online e-tailer? Sure makes a lot of sense to us, and apparently it did to both Amazon and ASUS. Starting today, select laptops -- including the Eee PC 1005PE and UL30 -- will be sold with the e-book app loaded up. Frankly, we're not the biggest fans of pre-installed software cluttering up fresh screens, but this sort of partnership surely makes sense with certain devices -- in particular, convertible tablets that you'd use to read. You know what would also make sense? ASUS preloading some sort of Amazon application on its Eee Pad. That's just us playing make believe, but it seems like the two companies are certainly talking. We're set on getting our fill of ASUS tablet news at Computex next week, but in the meantime hit the break for the full Amazon / ASUS PR.
Kindle for PC app out now, Mac version to soon follow
Amazon has just expanded the potential audience for its ebook format by a few orders of magnitude with the Beta release of its free Kindle for PC application. Doing exactly what it says on the (imaginary) tin, this will allow you to read the locked-down Kindle format on your Windows weapon of choice, though Mac users are left with merely the "coming soon" message you see above. Given that you'll now be able to consume Amazon's ebooks on your PC and iPhone, there's a risk that people might entirely sidestep the Kindle and Kindle DX for more familiar hardware, but clearly the company is willing to undertake it in order to get its wares out to a wider client base. We still think Amazon should do away with the proprietary madness and utilize a common standard like ePUB, but until then we can at least appreciate being given the ability to sync our Robinson Crusoe read across a few more devices than before.
