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eBay unveils redesign, deals site and launches same-day delivery
After eBay finally straightened out its logo and became ebay (it'll always be camel-cased in our hearts) it seemed only logical that the site itself would get a long overdue facelift too. At a press event today in NYC the tenacious dot-com holdover unveiled the most dramatic redesign of its long and storied existence. The look has been compared, repeatedly in the media, to Pinterest with its endless, uneven grid of product boxes and curated feed of auctions. The design is cleaner, with less text and better suited to scale for mobile and the upcoming onslaught of touchscreens. You can also like auctions on Facebook, which it hopes will drive more traffic to the site. The company quietly launched eBay Lifestyle Deals as well, a local coupon service in the vein of Groupon and Google Offers. Right now the deals are only available in a few major cities, including Washington DC, San Francisco and LA. SF is also the beneficiary of eBay Now, the same-day delivery service that entered beta testing in early August. There isn't an immediate expansion to accompany the end of the trial, but more cities should be added soon. If you're not seeing the new design yet, look for the "Feeds" option on the home page to switch over now.
PayPal to add mobile payment features, hopes to redefine how we shop (till we drop)
Like the side ponytail craze of the '80s, the newest trend is turning out to be the mobile wallet -- especially as major players like Google, MasterCard, Verizon, Discover and now PayPal board the bandwagon. Our old buddy -- best known for its love affair with eBay (and ripping our own Darren Murph off a solid two large) -- has plans to implement new payment features primarily for (but not limited to) mobile. On the to-do list are things like QR / barcode scans, hyper local deals, fast checkout via NFC, etc. The company is adamant that it's not "just shoving a credit card on a phone," but rather planning to change the whole shopping experience. We'll know more when PayPal releases more details in early October, and when it launches the pilot product sometime later this year. Until then, check out the semi-cryptic video while brushing up on old episodes of SuperMarket Sweep after the break.
Apple puts limits on location-based advertising in the App Store
Apple's excited about mobile advertising (and it certainly seems like they're setting up a plan for local ads), but to devs, they say, "not so much." Apparently they've sent out a message that says location services should only be used to provide "beneficial information," not targeted advertising. Any apps that include ads targeted to where you and your iPhone are will be rejected posthaste, says Apple. There's a few things going on here -- Mobile Entertainment wonders just what "beneficial information" means. Certainly apps like Foursquare and MyTown provide business information based on your iPhone's location, and Foursquare especially is working on local deals with places that you've checked-in to -- is that considered advertising? And a few developers, including our friend Craig Hockenberry (MacNN messed up Chock's name in their post) say that Apple wants location-based ads for themselves. Kind of a jerk move by Apple, but if that's where the money is, I guess you can't blame them.
