Otx-research

04.29.09
MadWorld places relationship between online hype and actual sales in doubt
04.29.09

MadWorld places relationship between online hype and actual sales in doubt

Analytics firm OTX Research seems to already be making a name for itself after announcing intentions...

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04.08.09
OTX planning box office-style tracking of games market
04.08.09

OTX planning box office-style tracking of games market

One more sign we're moving towards a world where marketing for all media is intrinsically tied toge...

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