overcutting
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Gold Capped: How much should you undercut?
Every week, WoW Insider brings you Gold Capped, in which Basil "Euripides" Berntsen aims to show you how to make money on the auction house. Email Basil with your questions, comments, or hate mail! This week's community post is the most recent recording of the weekly JMTC's meeting, and I'll be there next week answering questions. This isn't the first time I've written about undercutting, and it won't be the last. The burning question of how much to undercut is something that just keeps coming up, not unlike the question of which pet is the best for the DPS. If you ask people who don't sell on the AH, they'll give you a blank stare and make some comment about having a guildie craft it. If you ask an auctioneer with less than 100k, they'll say to never undercut more than a copper. To properly answer this question, we need to try and understand the effect that undercutting has on the market you're in.
