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Snapchat wants its users to pay to make their own geofilters
Snapchat's various location-based filters have turned into one of the service's defining features. It started out as a way to add flair to your photos and videos in specific locations Snapchat deemed worthy, but the company opened up community submissions so that any neighborhood or area, no matter how small, could be represented. Today, Snapchat's expanding its geofilter submission program in an attempt to make some revenue: you can now pay to create a custom, temporary geofilter for an event. And for the first time, brands and businesses can submit a geofilter that features their logos.
