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  • A new World of Warcraft comic book series is on the way

    by 
    Justin Olivetti
    Justin Olivetti
    01.09.2015

    Lore doesn't just have to come at you via in-game text boxes; there are other mediums, such as comic books, that can help you understand a particular fantasy world. For example, Dark Horse Comics is preparing a new World of Warcraft series to explore the ancient history of Azeroth. World of Warcraft: Chronicle Volume 1 will be the first of several issues that trace the backstory of the world in a time before the Horde and Alliance. Blizzard COO Paul Sams says that it's being done to sate fan curiosity: "We often get questions from players who want to know more about the origins of the Warcraft universe, and the rise and fall of their favorite characters. This new series digs deeply into all of that -- we can't wait for players to read it." Unlike most comic books, Chronicle Volume 1 will be a hardbound edition. The series will go on sale this November in comic shops and book stores.

  • Project Titan: A brief history of a game that doesn't exist

    by 
    Mike Foster
    Mike Foster
    08.28.2013

    For the last several years, the MMO community has been abuzz with rumors regarding Blizzard Entertainment's Project Titan. Long reported to be a brand-new MMO based on an entirely original intellectual property, Titan was a top-secret project discussed only through occasional interviews, job postings, and hearsay. No footage ever slipped through the cracks; no early alpha build accidentally leaked to the web. Unfortunately, Project Titan as we knew it is no more. Rumors broke in May that development on the project had been restarted from scratch, and Blizzard offered comments that didn't so much as confirm those rumors as lend them a hefty amount of credence. Now it seems as though whatever we might have known about Titan may no longer apply, and whatever Blizzard had created so far may never see the light of day. With that in mind, let's take a little adventure through the rumorsphere and look back on the history of Project Titan and the stories surrounding it.

  • University of Texas and Blizzard COO Paul Sams launch game design academy

    by 
    Elizabeth Harper
    Elizabeth Harper
    05.17.2013

    If you're looking to go pro in game design, Blizzard COO Paul Sams has teamed up with the University of Texas at Austin to create the Denius-Sams Gaming Academy. The academy will be led and taught by gaming industry executives and the curriculum will be guided by industry veteran Warren Spector. The 12-month, post-baccalaureate program will guide students through creating a game from start to finish, giving them the experience they need to join the gaming industry when they graduate. "The University of Texas at Austin has a tremendous track record of building nationally recognized programs that generate the leaders and critical thinkers the gaming industry needs," Sams said. "The program will focus on building the skills required for students to lead teams and develop games from concept to completion, while growing talent for the gaming industry." The program starts in 2014, but with only 20 spots available, you probably have a better chance of getting into a competitive raid guild.

  • Warren Spector, Blizzard COO to lead University of Texas game program

    by 
    Mike Schramm
    Mike Schramm
    05.13.2013

    Developer Warren Spector and Blizzard Entertainment COO Paul Sams will help oversee a new gaming academy being put into place at the University of Texas at Austin. The Denius-Sams Gaming Academy, named after co-founders Wofford Denius, Sams and his wife, will begin in 2014 with only 20 spots for students, and will award a postbaccalaureate certificate rather than a graduate degree, which the school says will help it remain industry-focused. Spector, the creator of Deus Ex and the Disney Epic Mickey series, will put together the curriculum, which will include a 12-month intensive program where students will make a game themselves. Students selected for admission will also get a tuition waiver and a $10,000 stipend for fees and housing expenses. The program will begin next fall.

  • WoW Archivist: Vanilla WoW's launch event was out of control

    by 
    Scott Andrews
    Scott Andrews
    09.21.2012

    WoW Archivist explores the secrets of World of Warcraft's past. What did the game look like years ago? Who is etched into WoW's history? What secrets does the game still hold? This Monday, WoW fans will line up at stores around the world to buy the game's fourth expansion, Mists of Pandaria. For Blizzard, the past eight years have been an incredible run, setting records for sales and building one of the largest virtual communities on Earth. Let's look back at the game's original launch, when Blizzard wasn't quite as prepared as they are today for the game's overwhelming popularity. A moonlit walk Blizzard's chief operating officer Paul Sams couldn't wrap his head around what he was seeing. Just after 11 p.m. on November 22, 2004, he was sitting in deadlock traffic on a freeway offramp in Fountain Valley, California. He looked over at the Fry's Electronics outlet not far from the road. The store had been surrounded by some sort of dark, seething mass. Caught in traffic, Sams was in danger of missing the game's launch event at Fry's. Rather than fight his way through the jumble of cars, he decided to park some distance away. It was still unclear to him what was happening. The electronics store was only minutes from Blizzard's headquarters in Irvine. He thought he had left the office with plenty of time to spare. He never imagined that getting to the store would be difficult this late at night.

  • Blizzard already talking about post-Pandaria WoW expansions

    by 
    Jef Reahard
    Jef Reahard
    03.23.2012

    So World of Warcraft is getting a new expansion. Old news, right? Mists of Pandaria, kung-fu pandas, yada yada. Well, not so fast. CVG is reporting that Blizzard has officially confirmed expansion number five, and COO Paul Sams told the site that the dev team already has plans for several more expansions after that. Details are sketchy, of course, but it sounds like WoW is pretty far removed from the state of decline that recent sub losses seemed to indicate. The first post-Pandaria expansion is currently "an idea, a general framework," and Sams says that Blizzard's Chris Metzen has already pitched WoW's sixth expansion and is "pretty geeked up about it." In fact, he says, the devs "already know what they're going to be doing for multiple expansions ahead."

  • Rumor: Blizzard embracing F2P for unannounced game

    by 
    Jef Reahard
    Jef Reahard
    02.23.2012

    Rumor has it that Blizzard is hopping on the free-to-play crazy train. Develop reports that the company "will embrace free-to-play and will apply the model in an upcoming, as yet unannounced game." The website says that Blizzard has declined to comment in an official capacity, and the site's source could not provide more details. It's been speculated that World of Warcraft's recent subscription losses, the fact that DOTA is free-to-play, and the game's unlimited free trial though level 20 all indicate a shift in Blizzard's business model mindset. COO Paul Sams also paid lip service to F2P at BlizzCon last October, saying that F2P "certainly is possible, if we find ourselves in that circumstance, or if we come up with a game where we think that's the right business model, the most appropriate for players to experience it." Could the long-awaited Project Titan MMO be Blizzard's first F2P offering, or is a completely new title in the works? We'll update you as the story develops.

  • World of Warcraft makes inroads into southeast Asia

    by 
    Justin Olivetti
    Justin Olivetti
    10.19.2011

    World of Warcraft may be slipping in the subscription department over this past year, but a recent deal may change all that. Blizzard has signed a contract with game publisher Asiasoft to bring the title to three additional countries: Thailand, Malaysia, and Singapore. Blizzard's Paul Sams sees this move as a great way to expand ever further: "One of our top priorities is ensuring that our games are easily accessible to players all around the world. We are confident that as a leading online game services provider in southeast Asia, Asiasoft will help us reach many new players in this growing region." Asia is one of WoW's biggest markets, with countries like China producing massive amounts of players who are into the game. Under the terms of this deal, Asiasoft will get the rights to publish World of Warcraft and all of its expansion packs to the three countries, as well as Starcraft II and Diablo III.

  • Blizzard COO: We hope Titan will still be growing in 20 years

    by 
    Jef Reahard
    Jef Reahard
    03.09.2011

    Finding (or developing) the first real World of Warcraft-killer is something of a holy grail for MMO fans and developers alike. The extraordinary success of Blizzard's fantasy title has set the company and its flagship product on a seemingly unreachable pedestal in terms of financial success and subscriber numbers. Conventional wisdom says that's unlikely to be duplicated any time soon, if ever, but Blizzard COO Paul Sams isn't so sure. In a new interview with Gamasutra, he talks a bit about Titan, the code name for the as-yet-unannounced followup to World of Warcraft. "I believe [it's] the most ambitious thing we've ever attempted," Sams told Gamasutra. "And I feel like we have set our company up to succeed on that. We have some of our most talented and most experienced developers on that team. Many of the people that built World of Warcraft are full time on that other team." Will WoW's 12 million subscribers jump ship and make Titan the raging success that its predecessor was? "The thing that we hope will happen is that it will not stop World of Warcraft but we believe it will eclipse it," Sams said, before adding that he expects Titan to be an industry force over the next two decades.

  • Report: Blizzard suing over Korean StarCraft broadcast rights

    by 
    David Hinkle
    David Hinkle
    12.04.2010

    According to a report from The Korea Times, Blizzard CEO Paul Sams is none too happy with Korean channels MBC Game and OnGameNet. They've been broadcasting StarCraft tournaments without the company's consent, Sams revealed in a press conference in Seoul yesterday. Last month, Blizzard filed to sue both networks and he says the company is currently considering filing against the Korea e-Sports Players Association (KeSPA) as well, who manage these tournaments. Bupropion seems to be having little effect on the popularity of the game in the country. The other side of the argument, uh, argues that games used in public tournaments such as these should be considered part of the public domain and Blizzard has no right to charge licensing fees. "StarCraft is not a public domain offering, as Blizzard has invested significant money and resources to create the StarCraft game and the overall StarCraft universe,'' Sams said. "Classifying StarCraft and other e-sports as part of the public domain deprives developers such as Blizzard of their IP rights. There will be no incentive to do what Blizzard had done to balance the games for competition, which is a more difficult task than creating a normal game." Back in August, Blizzard inked a deal to the broadcast rights for StarCraft 2 with GomTV. Currently, the company is deciding whether to file a preliminary injunction against the broadcasts, which would legally halt all contests until the dispute could be settled in or out of court.

  • BlizzCon 2010: Closing ceremonies

    by 
    Gregg Reece
    Gregg Reece
    10.23.2010

    As BlizzCon 2010 comes to an end, Paul Sams (chief operating officer of Blizzard) started out the ceremonies. A series of intentionally bad gamer jokes followed as he got the crowd ready. He then took it to a serious note and thanked attendees both attending in person and at home. Blizzard used this opportunity to bring out the tournament winners. Warcraft 3 winner Remind (night elf) from South Korea and StarCraft 2 winner NEXGenius (protoss), also from South Korea, were presented with $25,000 for being grand prize winners. They will also be getting an eSports ring customized to their game that's the size of Superbowl rings. The WoW Arena tournament was still going on at this point (*aAa* vs compLexity.Red), so there was no winner to announce for it yet.

  • Paul Sams: "We will not pull the rug out from under them"

    by 
    Matthew Rossi
    Matthew Rossi
    01.22.2010

    In a fascinating post over at Gamesindustry.biz, Blizzard COO Paul Sams takes great pains to emphasize that Blizzard will ship no game before its time (to rip off an old wine slogan): "We will not pull the rug out from under them and ship it before it's done, so people feel that when they out their heart and soul into a game, they'll be able to deliver the game they envisioned." This is interesting to me on a couple of levels: the first is the long time between the original idea that World of Warcraft would get an expansion a year and the actual time (more than two) that it took for The Burning Crusade to ship. It seems that over time they must feel they've gotten more proficient at the development process since Wrath of the Lich King and now Cataclysm seem to be getting ready to ship even faster. You can read the excerpt from Sams at gamesindustry.biz (which requires creating a new account) as well as a full interview with Sams and executive producer Rob Pardo.

  • Blizzard CEO calls shipping an unfinished product, 'devastating'

    by 
    Kyle Horner
    Kyle Horner
    01.19.2010

    When you're going to make a statement, you may as well make it a good one, right? Well, Blizzard CEO Paul Sams has delivered in that regard. Speaking with Gamesindustry.biz (a free account is required to read the whole article) Sams went on to make a bevy of remarks that reinforce the developer's stance of, "It's done when it's done." while also commenting on the "devastating" effects of shipping an unfinished product. So what gets devastated? The people who put in all those long hours of hard work, says Sams. We believe it, too. This kind of issue is bad for any game, but for an MMO we can only begin to imagine the sort of downtrodden emotions that can permeate a dev team after seeing their work pushed out into the world before it's ready. And while we all know MMOs are living, breathing things that are never "Finished." there's still a point where more gestation time is far better than getting pushed out the door prematurely.

  • Interview with Paul Sams, Steelers owner

    by 
    Mike Schramm
    Mike Schramm
    10.05.2009

    As we reported the other week, Blizzard COO Paul Sams is now co-owner of the Pittsburgh Steelers (who are stepping up lately), and the Pittsburgh Post-Gazette hit up Mr. Sams for a quick interview about being at the intersection of Azeroth and Steeler Nation. Turns out the man who collects everything Blizzard has also been a Steelers fan since he was four years old, even though he's from California. And we were right with all of the speculation: he got connected with the Steelers management through Legendary Pictures producer Thomas Tull, and when the chance came to own part of the franchise, he jumped.They also talk about expanding out to Carnagie Mellon University -- Blizzard has a thriving educational program in Irvine, but Sams says that they are looking to expand that, so Pittsburgh is a possibility. And finally, he says that the Warcraft movie is being scripted at the moment -- Sam Raimi will do Spider-man 4, and then it's all Azeroth for him. In the meantime, let's see about getting some of this Steelers news in the game -- even if we can't get an epic football to toss around, surely we'll at least see a Tauren somewhere named "Bill COW-her," right?

  • Blizzard COO one of the Pittsburgh Steelers' new owners

    by 
    Ben Gilbert
    Ben Gilbert
    09.26.2009

    Sure, he could buy his own private island or snag a ticket for the first Virgin Galactic flight to space, but Blizzard COO Paul Sams would much rather just buy a chunk of the Pittsburgh Steelers. The Steelers' official website names Sams and his family as one of 10 new joint owners of Pittsburgh's football team.We've already seen some of the fruits of Blizzard's labor in the company's fawncy new campus, but buying a share of a major football team wasn't exactly what we expected. Though with upcoming World of Warcraft expansion Cataclysm not too far in the distance and a subscriber base of over 11 million strong, we suggest owners of other football teams watch their backs. You could be next! [Image credit]

  • Paul Sams owns part of the Steelers

    by 
    Mike Schramm
    Mike Schramm
    09.25.2009

    Ok, admittedly, this is about as far away from the World of Warcraft as we go on this site, but stick with me here, it'll be worth it for the jokes: Blizzplanet has discovered that Blizzard COO Paul Sams and his family are now major shareholders in the Pittsburgh Steelers, of all things. The connection seems a little hard to find, until you check the rest of the list: Thomas Tull is also a shareholder, and he happens to be CEO of Legendary Pictures, the same company that has made a deal with Sams and Blizzard to make the Warcraft movie. I can't say I know that many CEOs personally, but I have to imagine that the conversation went something like, "Hey, wanna own part of a football team with me?" And who would pass up an opportunity like that?Fortunately for Sams and his team, they're supposed to do pretty well this year (and of course they're coming off of a Super Bowl win last year), so the investment is likely a good one. But, more importantly, we can now point out that if the Steelers make their way to the conference championships and half of Blizzard travels to Pittsburgh to see the game, we'll know why the patch isn't coming out that week.

  • The Los Angeles Times visits BlizzCon

    by 
    Mike Schramm
    Mike Schramm
    09.10.2009

    The LA Times has a story up that's about a month late -- it tells the story of a guild meeting up at BlizzCon last month (they were actually at the Lost Bar, a place we at WoW.com know well from past meetups) and doing everything players do at BlizzCon: meet each other face to face, talk Warcraft, and enjoy everything Blizzard has set up on the convention floor. Truth be told, the experience sounds pretty tame to us -- BlizzCon is BlizzCon, it's a ton of fun, but it's not that alien of an experience to go with your ingame friends to a gaming convention.Then again, maybe we're just biased. Maybe having guildies as friends is really a fascinating thing to someone who's never done it before, and maybe the spectacle of BlizzCon really is so interesting that you can just report it in the paper. They do chat with Morgan Webb (why?) and they get one line from Blizzard COO Paul Sams, but otherwise, it's just basically the story of the Dread Pirates and their trip to BlizzCon (complete with veiled accusations of misogyny and a dictatorial guildleader -- thanks, LA Times!). To folks who don't play World of Warcraft, it might be interesting, but for most players, especially those who've been to BlizzCon already, it's mostly business as usual.

  • What is Blizzard planning for its next MMO?

    by 
    Shawn Schuster
    Shawn Schuster
    09.01.2009

    According to a recent interview with Wired's GameLife, Blizzard's next MMO project will be "Significantly different" than what they have now with World of Warcraft. This alleviates most concern over self-competition, since they seem fairly confident that the new MMO will scratch a new itch. And seriously, even if it did take players away from WoW, would it be such a bad thing for Blizzard?This interview with COO Paul Sams (by our own Tracey John) touches on much more than this next MMO, which Blizzard is understandably tight-lipped about. Sams discusses the future of WoW's expansions, the potential of Battle.net across multiple titles and even a bit on micro-transactions. So as we can only speculate at this point, what do you think will be Blizzard's next MMO?

  • BlizzCon 2009: Diablo 3 not yet ruled out for consoles

    by 
    Kevin Kelly
    Kevin Kelly
    08.21.2009

    Blizzard COO Paul Sams mentioned at BlizzCon that they haven't yet ruled out Diablo 3 for consoles. "We've met with the major manufacturers, and they've made some pretty compelling arguments," Sams said. We can safely assume he means Sony and Microsoft, because it's nearly impossible to imagine this game running on the Wii. Sure, it's what Blizzard says about all of its projects as they relate to consoles and yet, here we are, with nary a Blizzard console game in sight. But Sams did reiterate Blizz's interest saying that we will be seeing its games on consoles in the future. "Whether that's three years from now, five years, I can't say," Sams noted. "But I have no doubt that we'll be making games for consoles."

  • Mike Morhaime and Paul Sams accept Guinness World Record awards

    by 
    Mike Schramm
    Mike Schramm
    06.08.2009

    Apparently there were a few Blizzard blokes at E3 last week, even though we didn't see them wandering the floor at all. Mike Morhaime and Paul Sams were both there to accept their awards for world records from Guinness after making it into the 2009 Gaming edition. World of Warcraft picked up a record for the most popular MMORPG in the world (with, as you probably know, 12 million players), and Starcraft gained recognition for being the best-selling PC strategy game, with 9.5 million copies sold worldwide. Neither of these awards are really that much of a surprise -- both games have already garnered tons of other awards, and both games are already squarely in the pantheon of the best and biggest PC games ever sold. But being recognized is always nice, we're sure.They honored a number of other extremely popular games and services as well, including two big Activision Blizzard titles: Call of Duty 4 was recognized for being the most-played online video game, and Guitar Hero was recognized for being the best-selling rhythm game series (though Red Octane, the game's original publisher, was honored, and they've only recently been acquired by the Activision overlords).Congrats to all the award winners, as if they even needed it. Something tells us the millions and millions of dollars in revenue from all of these games was probably a nicer reward than Guinness recognition. Just a guess.