Phanton Entertainment

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  • Infinium's name is now Phantom Entertainment

    by 
    Conrad Quilty-Harper
    Conrad Quilty-Harper
    06.01.2006

    Infinium, the company that didn't bring us the Phantom game console, has changed its name to Phantom Entertainment. Now, I'm not an expert on brand recognition, but renaming your company so it's even more closely associated with a product that has topped vaporware charts and was founded by a person that has been accused of pumping stock doesn't strike me as a good move. Talking of the pump 'n' dump accusation that has been levied against former Infinium CEO Tim Roberts; xantar over at The Gaming Hobo spotted an amusing little snippet regarding the Securities and Exchange Commission's investigation into Roberts. Apparently the fax that provided evidence that Infinium was pumping stock was sent to the commission's California office, making the SEC one of the one million recipients. A tip to any budding fraudsters out there: if you're gonna try and run up stocks so you can sell them at artificially inflated prices, don't notify the authority responsible for cracking down on such illegal activities.