sarif-industries

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  • Fake Deus Ex: Human Revolution ads are here to sell us new eyeballs

    by 
    Ben Gilbert
    Ben Gilbert
    04.13.2011

    Sure, turbochargers are readily available for all variety of car, but what about super legs that let you bound 20 feet in the air? Or that new set of eyes with a camera built right in? Deus Ex: Human Revolution's Sarif Industries wants to bring us these medical marvels, as highlighted in a new (fake) advertisement. If that weren't enough, prospective buyers can even get a glimpse at themselves with new biotic enhancements via Sarif Industries' new website. Head past the break to get a glimpse at both the new commercial and an image of this bedraggled writer with a super arm (which isn't that different from his totally awesome normal arm).

  • Deus Ex: Human Revolution's viral 'Sarif Industries' website discovered

    by 
    Richard Mitchell
    Richard Mitchell
    12.03.2010

    What is an upcoming video game without a viral marketing website? Nothing, that's what. Enter the website for Sarif Industries, which appears to be nothing more than your average site for a cybernetic implant manufacturer (you know the type). After a few minutes of fooling around with the site, however, a hacking minigame begins, tasking users with avoiding security measures and retrieving data files. The reward: Images and information about the cybernetic augmentations available in Deus Ex: Human Revolution. As marketing sites go, it's pretty nifty. If you're in the market for some new robotic limbs, check it out.