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iPhone global market share grew to 25.1% in 2012
According to data published by IDC, Apple's global share of the smartphone market grew from 18.8 percent to 25.1 percent during 2012. That share is based on sales of 93.1 million iPhones in 2011 and 136.8 million sold in calendar year 2012. While that growth rate of 46.9 percent sounds good, it pales in comparison to Samsung's incredible growth in the smartphone market in 2012. Apple and Samsung were in a dead heat for global market share last year, with Samsung's 19 percent share barely edging out Apple's 18.8 percent. But Samsung's shipments jumped from 94.2 million units in 2011 to a whopping 215.8 million in 2012 -- an astonishing 129.1 percent increase in shipments. The IDC data also shows that several low-cost manufacturers -- Huawei and ZTE -- are making significant inroads in the smartphone market. Between the top manufacturers and these low-cost entrants, Nokia, RIM and HTC are finding their once-solid places in the smartphone market melting away.
Switched On: Not weaned from Windows
Each week Ross Rubin contributes Switched On, a column about consumer technology. This recent announcement that Dell would not be pursuing new smartphones for the time being following the retirement of its Venue Windows Phone devices raised the spotlight on PC companies -- at least those other than Apple -- and why they have struggled so mightily in the US smartphone market. Virtually every major PC company, including HP, Dell, Acer, Lenovo, Toshiba and ASUS, has either passed completely on entering the domestic market or released only a handful of models without much carrier support behind them. HP, of course, made the largest investment in mobile with the purchase of an ailing developer of devices and operating systems. But even before that Palm slapped its forehead, HP had only casually flirted with smartphones, releasing a few token Windows Mobile smartphones. PC companies have been fighting the battle with some heavy handicaps. To be fair to these companies, the investment demands of the ultra-competitive smartphone market have proven formidable for many companies, including many, like Motorola, Nokia and RIM, that were once considered masters of the game. Even companies that have not seen such a prolonged decline, like HTC, can find the tables turned on them in the course of a financial quarter. But PC companies have been fighting the battle with some heavy handicaps.
ComScore calls Android top dog, Apple pulls further ahead of RIM
According to ComScore, out of the 82.2 million people in the US with a smartphone (up ten percent from last quarter), Android came in first as the biggest platform yet again, capturing a whopping 41.8 percent of the market like a boss. In a not-so-close second, Apple was able to snag 27 percent, followed by RIM in the third place spot with 21.7 percent -- down 4 percentage points from last quarter. Pulling up the rear is Microsoft with 5.7 percent, and lastly Symbian with a grim 1.9 percent -- both down when compared to the previous three months. As far as US hardware manufacturers goes, Samsung is still on top with 25.5 percent of the market, while LG got 20.9 percent and finally Motorola with 14.1 percent, down 1.5 percentage points from before. Apple was able to snag some standing in the OEM space with a 9.5 percent share, while BlackBerry-maker RIM only captured 7.6 percent. As the battle wages on, looks like Androids, iPhones, and BlackBerrys (oh my) are still on top -- at least for this quarter. Check out the PR after the break for the full scorecard.
Editorial: Google, Microsoft and the incredible shifting mobile landscape
In two years, we'll mark the thirtieth anniversary of the first commercially available cellphone -- built by Motorola, incidentally. Given this week's big news from Google, and other big events that we can only presume are yet to come, those two years may also prove to be some of the most interesting yet for the mobile industry. One of the more telling things about Google's acquisition announcement on Monday was the response from Motorola's competitors (and Google's partners). Immediately following the news, Samsung, Sony Ericsson, HTC and LG all came out to praise Google's commitment to "defending Android," which presumably also means that they remain committed to using Android. What's more, as Google itself has made explicitly clear recently, it's not just defending Android as any company would defend its own product, but defending it against what it's described as "hostile" and "organized" threat from Apple and Microsoft (and, to a lesser extent, Oracle). That increasingly hostile footing and a further-bolstered Google (assuming the acquisition goes through) also now creates some clearer lines and an entirely new dynamic between the major players in the mobile industry. Google and Microsoft are now taking similar approaches by licensing out their operating system to others while also having a hand in hardware development (by proxy with Nokia in the case of Microsoft). Neither are about to go as completely independent as Apple has, of course, but they both seem to have decided that it's no longer enough to just focus on software and leave manufacturers entirely to their own devices. That leaves RIM and HP who, like Apple, are each trying to go it alone with their own hardware and mobile operating system -- although HP is apparently open to the idea of licensing webOS if it has any takers (an option that seems to be getting less and less likely). The question now is will they succeed by staying out of the fray, or will they be forced to join it and choose sides?
Nielsen: Android accounts for 39 percent of smartphones in the US, Apple is the top device maker
Nielsen's just released a study confirming what some other studies have already concluded -- that Android devices account for the single largest swath of smartphone users in the US, with 39 percent OS share as of the second quarter. That compares with 28 percent for iOS, although Apple still reigns as the country's top-selling device maker. Simply put, that's a reflection of the fact that Apple is the only outfit churning out iOS devices, whereas a bevy of companies led by HTC, Motorola, and Samsung have helped make Android the dominant OS in the states. And let's not forget about RIM, another hardware / software shop, which still commands a 20 percent chunk of the market. Rounding out the list, Windows Phone and Windows Mobile account for nine percent, largely thanks to sales of HTC handsets, while webOS and Symbian each eked out two percent. At this point we don't doubt that Android is the most ubiquitous mobile operating system this side of the Atlantic, although it's worth noting that Nielsen based its results on a sample of roughly 20,000 people -- all of whom are postpaid subscribers.
Comscore: Android's UK market share explodes as Apple overtakes Symbian
Look at the chart above and you'll see two things happening. First, Apple has overtaken Symbian to become the top smartphone platform in the UK (with a 27 percent market share). And secondly, Android has grown 634 percent year-over-year to shoot into second place, with less than half a percentage point keeping it from the top spot (other reports already place it ahead). As you might expect, much of that growth isn't coming from folks switching from one smartphone to the other, but from new smartphone users -- Comscore found that 42 percent of all mobile users in the UK used a smartphone in May of this year, compared to just 27 percent a year ago. Of course, that also means that 58 percent of UK cellphone users are still potential smartphone users (to say nothing of those that still don't have a cellphone at all), so there's certainly still plenty up for grabs for all involved.
ComScore: Android grows larger than ever among US subscribers, Apple belittles RIM
The latest ComScore results from the last quarter are in, and the US mobile device wars were hotter than ever as 13 percent more people reported owning a smartphone. Google conquered most users' territory with Android climbing just over five percent (now totaling 36.4 percent) and still claiming first for mobile software platforms. Apple's iOS destroyer took second place (at 26 percent) partially due to RIM's S.S. BlackBerry OS sinking about five percent (now 25.7 percent) to claim third, while Microsoft and HP / Palm rounded out the bunch struggling to stay in the fight with even lower single-digit scores. In the OEM region Samsung claimed first yet again (although slightly dropping to 24.5 percent), with LG and Motorola landing in second and third respectively, each keeping its place from the prior quarter. In the last two slots, Apple again bested RIM whose devices barely dropped half of a percent, but enough to let the slight growth of iDevices snatch up 4th. The source link below is waiting to be clicked if you want the full battle statistics.
Comscore report finds widening Android lead in US smartphone market, largely at RIM's expense
The percentage shift in the chart above tells most of the story here. According to Comscore's latest report, Android's share of the US smartphone market grew an impressive six percent in the three-month period ending in March to land at 34.7 percent, and RIM took the biggest hit as a result, slipping 4.5 points to a share of 27.1 percent. That's still enough to keep it ahead of Apple, however, which held its own with a slight gain to 25.5 percent. Both Microsoft and Palm / HP slipped just under a percent each to land in a distant fourth and fifth place, respectively. As for mobile OEMs, things stayed almost identical during the three month period, with Samsung, LG, and Motorola occupying the top three spots, and only Apple seeing any significant gains thanks to the Verizon iPhone launch -- although that still wasn't enough to push it above RIM for the fourth spot. Hit up the source link below for all the numbers.
IDC fails to learn from previous mistakes, issues 2015 smartphone predictions
The stat guardians at IDC are among the most reliable sources for keeping track of the latest developments in the smartphone market, but we've got to say their forecasts haven't always benefited from the same accuracy. It's with this disclaimer that we present you the world of 2015 as seen through the IDC prism. In just four years' time, says the data, Windows Phone 7 (or whatever version it reaches by then) will have ascended to occupy a fifth of the market and second spot overall behind Android, whose leading position is expected to stabilize somewhere around the 45 percent mark. Apple and RIM are projected to hold steady with shares close to where they are today. It has to be humbling for the IDC, which predicted Symbian would continue to dominate all the way into 2013, to now have to foretell of its almost complete extinction (a mere 0.2 percent) and total irrelevance in the smartphone market. Alas, while the new prediction sounds very reasonable today, four years of unknown unknowns is a mighty long time to try and forecast through, and we have a feeling we'll be looking back and chuckling at this within a few short months -- probably (hopefully!) in the midst of a massive webOS revival.
Canalys: iPhone becomes most popular smartphone in the US, Android continues as most popular OS
The Canalys numbers are out, and with Android coming off an 886 percent jump reported at the end of the second quarter we were expecting something big. So, here it is: Android is up 1,309 percent worldwide from this time last year, taking over 43.6 percent of the US smartphone market in the third quarter. In terms of mobile operating systems that makes it the dominant player in America, but with Apple capturing 26.2 percent it now jumps into the lead when it comes to hardware, beating out RIM's 24.2 percent. That's a swap from last quarter, where BlackBerries beat iPhones 32 to 21.7 percent, and worldwide things are looking the same: Apple at 17 percent compared to RIM's 15. However around the globe it's Nokia and the Symbian Foundation still dominating the stage as the leading smart phone OS vendor, owning 33 percent of the market compared to 38 last quarter, while Microsoft sits at a lowly 3 percent. With WP7 ready to rock the world, and Ballmer ready to release the advertising hounds, that's a figure we'll be keeping a close eye on for the next few quarters. Update: NPD has posted its third quarter smartphone market share and Mobile Phone Track reports; they basically back up Canalys' report, though NPD gives both Apple and RIM slightly less market share. Interestingly, RIM's BlackBerry Curve 8500 series is identified as the second-best selling phone in the US in the quarter, while the lowly LG Cosmos for Verizon takes third. Weird, huh?
