social-software
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Show floor video: Equinux shows the TubeStick
Equinux, makers of iSale, CoverScout and an interesting collection of other apps, was at Macworld demoing TubeStick, their TV receiver. Like El Gato's EyeTV, the TubeStick is a hardware doohickey with the TV parts inside (logically) and some software that lets you watch TV on your Mac. Unlike El Gato, however, there is a social aspect to TubeStick. Example: you can chat with friends who are watching the same thing. The CEO took us on a quick tour, which you can view after the break.(Note: Equinux also gave us some show swag which we'll be giving away next week)
Widget Watch: Twitterlex - Yet Another Twitter Dashboard widget
The web just keeps showing its love for Twitter, the new social service that asks the simple question: "what are you doing?" The service has exploded recently, capturing users from all around including Leo Laporte, Darth Vader and even your favorite Apple blog! Naturally, when a site becomes this infectious, plenty of add-ons, scripts, apps and widgets are sure to crop up, and Twitterlex by Brett Taylor is yet another Twitter related product. Like Twitgit which we previously mentioned, Twitterlex displays the latest updates from your friends, and allows you to post your own. Of all the widgets (and apps) I've seen so far, Twitterlex has the best UI in terms of a sleek, compact interface that lets you see your friends' updates as they happen. Sure, Twitterific from the Icon Factory has the sexy transparent smoke thing going on, but I love having everyone's names and updates displayed without having to manually scroll through a list.Still, to each their own, and thanks to the Twitter Fan Wiki and an enthusiastic community that seems to be growing exponentially, you each have no shortage of options for playing with Twitter.
Shawn Fanning's Rupture: social software meets WoW
Shawn Fanning's second post-Napster startup will be far more L2P than P2P -- set to launch sometime next month, Rupture is a virtual social community for World of Warcraft. The details regarding the functionality of the site are a bit slim, but it's clear the project will go beyond something like Warcraft Social, which is a completely external social network to WoW, as well as beyond the data extraction functionality provided by Allakhazam via WowReader and Thottbot via Cosmos plugin. Rupture will reportedly pull in-game data and publish it to a personalized site guilds can use to track stats and better manage their playing. Rupture's investors include Ron Conway and Joi Ito, venture capitalist and level 60 mage of We Know fame. Considering Ito's investment history in social software and stated interest in developing guild management tools, my hunch is that Rupture will look a lot like groupware for guilds. As an officer in my main guild, I'd agree that current in-game management tools are lacking. Tools like GEM are a start, but the idea of a one-stop shop for guild management is appealing. A web-based tool would also be ideal for officers and players who can't fire up the WoW client at work but might have time to log in to the website during the day. Of course, many guilds (including my own) already have their own websites with forums and DKP tracking, so the question will be whether this tool will be compelling enough to replace or augment home-grown systems already in place. A hosted solution like Rupture might be a great solution for a new or smaller guild to access a central management space without requiring someone to have the tech-fu (and the time) to hack something together via PHP Nuke and EQ DKP, etc. What do you guys think -- does your guild get along just fine with your current management systems? Is there a market for this kind of tool?[Thanks, Undying]
Xbox 360 wins the MySpace war. So what?
With the news that MySpace drove more traffic to online retailers last week than did MSN search, nobody can deny this MySpace monster anymore, least of all game companies who hope to reach the MySpace generation. And yet it seems that Nintendo (Wii MySpace page, 3672 friends) and Sony (PS3 MySpace page, 494 friends) have been slow to embrace the phenomenon, sporting anemic MySpace pages (and anemic friend counts to match). This is compared to the Xbox 360's relatively robust MySpace presence (68680 friends). Nintendo's weak (hard to guess, not obvious) MySpace URL also indicates that Nintendo registered their MySpace domain as an afterthought. Indeed, the first comment on the official Wii space is mid August, 2006, while the unofficial space at myspace.com/NintendoWii appeared 3.5 months earlier. When your fans are beating you to the punch by 3.5 months, there's a problem. Sony's MySpace presence comes in dead last. Chances are, the Sony MySpace page isn't even official. With less than three months to launch, it doesn't look like Sony intends to build a proper MySpace presence at all. In sum, the lack of Wii and PlayStation presence in the most powerful online community indicates marketing departments frozen in place even as audiences migrate away from traditional channels.
