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Fox 's new TV show 'Ghosted' will premiere on Twitter
Twitter is no stranger to TV tie-ins, but it's kicking things up a notch this week. It's partnering with Fox on a slew of streaming efforts to boost Fox's fall show lineup, including premiering a show on Twitter. You can watch the first episode of the paranormal comedy Ghosted at 9PM Eastern between September 21st and 24th, days before its October 1st debut on TV -- a "first" for Twitter, Fox says. Yes, this is ultimately an attempt to drum up buzz from fans and score strong early TV ratings, but it suggests that social video is becoming an important part of the networks' strategy.
