Ticketsales
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Ticketmaster shuts down its UK ticket resale sites
After a UK watchdog threatened legal action, Ticketmaster has announced that it's shutting down its second-hand ticket reselling sites, Get Me In and Seatwave. Instead, the site is launching a fan-to-fan ticket exchange that lets you buy or sell tickets at the original price or less. The new site will roll out in October in the UK and Ireland (and in Europe in early 2019), but as of today, you'll no longer be able to buy tickets for new events on Get Me In and Seatwave.
Snapchat is selling tickets from SeatGeek in its app
Through a partnership with SeatGeek, Snapchat will now let users purchase event tickets right in its app. TechCrunch reports that last month, the Los Angeles Football Club was the first to utilize the collaboration, selling 20 tickets to a May 26th game through Snapchat. The team posted a Snapchat Story that let users swipe up to buy the tickets without having to leave the app and posted a Snapcode on its website.
Avengers also wins big on mobile sales with Fandango
The Avengers movie did quite well last weekend, hitting number one at the US box office easily, and picking up the biggest domestic opening weekend ever. But it also hit another important record. Fandango reports that The Avengers beat its record for tickets sold via a mobile device. That's an important figure for Fandango, Marvel, and even Apple, or anyone making mobile devices or apps. It shows, according to Fandango general manager Rick Butler, that "mobile has clearly transitioned from just an alternative way to buy tickets to a primary choice for many weekend moviegoers." On Sunday, mobile represented a whopping 42% of total ticket sales for Fandango overall, so a very large amount of people are looking up movies on their mobile devices, and then buying them right then and there. Which creates a very large (and growing) market for ticket sales on mobile devices. The last film to hold this record was The Hunger Games, so I don't think this is the last we'll hear about higher mobile ticket sales. Fandango's sales on mobile will probably continue growing, and we'll probably see even more movie marketing users of mobile devices like the iPhone.
Eventbrite unveils At The Door Card reader, turns iPads into ticketing terminals
Square may see the iPad to as an excellent retail tool, but Eventbrite thinks Apple's tablet a box office boon, which is why it created the At The Door app and card reader solution. Eventbrite's a self-service ticketing platform and its new dongle, which connects via Apple's 30-pin connector, lets indie event promoters take reader-encrypted credit card payments with any iPad. Meanwhile, the app lets you see on-site and online ticket sales, keep track of customer contact info and balance the books as well. Plus, any payments taken through the app are service fee-free, meaning users only pay for credit card processing. Not only that, you can wirelessly print tickets and receipts via a compatible printer (should you be willing to buy one), too. But before you go planning your personal Woodstock, perhaps you'd like to know how much this ticketing bonanza costs? Well, the app's free and the reader's 10 bucks, with Eventbrite handing out 10 dollar account credits in return for those who jump on the bandwagon. If that sounds like something you're into, hit the PR after the break for more info, or buy a card reader at the source below.
