wow-sales-disappointing

Latest

  • Analysts: Mists of Pandaria sales disappointing

    by 
    Jef Reahard
    Jef Reahard
    09.27.2012

    Is Mists of Pandaria a sales disappointment? Analysts at investment bank Lazard Capital Markets have estimated that this week's expansion has sold between 600,000 and 700,000 retail copies since its Tuesday launch. This is a significant drop from the 3.3 million unit sales of Cataclysm, World of Warcraft's last expansion which shipped in December of 2010. One important caveat is that Lazard doesn't take digital sales into account, but VentureBeat reports that the firm believes "digital sales won't make up for [MoP's] poor retail performance."