05.29.2020
Adidas and Allbirds team up to make environmentally friendly shoes
The footwear industry creates about 700 million metric tons of CO2 each year.
Adidas
- 03.10.2020
Adidas' smart insoles use Google tech to improve your 'FIFA Mobile' scores
The insoles connect to your 'FIFA Mobile' team to help you boost your rating.
- 03.07.2020
Google and Adidas prep smart insoles that tie into 'FIFA Mobile'
Your real life footwork could improve a virtual soccer team.
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- 01.29.2020
Adidas expands beyond Parley with new recycled plastic fabrics
The materials will help Adidas achieve its goal to only use recycled polyester for shoes and clothing by 2024.
- 12.18.2019
Adidas and Ninja's sneaker collab goes on sale December 31st
The pro gamer puts his own spin on the brand’s Nite Jogger silhouette. - 11.12.2019
How to buy sneakers for the hypebeast in your life
You can either do it yourself or find a reseller to help you out.
- 11.11.2019
Adidas abandons robot Speedfactories in Germany and the US
Speedfactory technology will be adopted by two suppliers in Asia, however.
- 11.07.2019
- 10.20.2019
Adidas readies an entire collection of Star Wars basketball shoes
They'll bring balance to the feet on November 1st. - 10.09.2019
7Foot Locker wants to reinvent itself with a dedicated app for streetwear
Greenhouse features curated collaborations from both indie and major brands. - 10.07.2019
Adidas made a Snapchat game to drop limited, 8-bit-themed baseball cleats
It's the first time Snapchat will let people buy a product inside a game. - 09.06.2019
Adidas’ workout headphones sound almost as stylish as they look
They're made by the same company behind Urbanears and Marshall.
- 09.04.2019
Adidas' latest workout headphones have knitted bands and ear cushions
The in-ear FWD-01 and on-ear RPT-01 could be pretty good at wicking moisture.
- 08.27.2019
Adidas signs Ninja to its first pro gamer deal
The notorious streamer is officially joining the brand with the three stripes. - 08.15.2019
Twitter and Adidas are bringing back their high school football series
Season two of 'Friday Night Stripes' will premiere in the coming weeks. - 07.20.2019
The sneakers inspired by Apollo 11 and the Moon landing
Hypebeasts appreciate space exploration, too. - 07.16.2019
The tech elite athletes use
Five professional runners on the gear they use to train, perform and recover.
- 04.17.2019
10Adidas made a running shoe that's fully recyclable
The Futurecraft Loop features all reusable materials and no glue. - 03.19.2019
Instagram will let you buy products without leaving the app
The brands in the closed beta include Adidas, Nike, H&M and Kylie Cosmetics.
