New Standard Keyboard's 53-keyer

New Standard Keyboards (isn't that a bit of a presumptive name?) has its sights set on the oddball keyboard format we all know and love, QWERTY.  Their new 53-keyboard has its keys arranged alphabetically, with keys A-M sitting on the left side and the rest on the right, plus the cursors have been moved to the middle and the function keys to the bottom (this is supposed to make it easier for the elderly sitting down to a computer for the first time). 
Blasphemey, we say (and what's the deal with those colors? This thing trying to bite the
Bloomberg Terminal?).  But if you've been longing to leave the QWERTY fold and don't want to hit up DVORAK, the
iFrog, or any of the other forty thousand keyboard standards, you'll be able to get your New Standard fix in April for $70.