"The integration is pretty much done (or close to it), but now they’re going to go through all that again, except in reverse, which means that some of you out there will go from being AT&T Wireless subcribers, to Cingular subscribers, only to become AT&T Wireless subscribers all over again."
But they'll also have to convince the original Cingular customers that the AT&T name is better. The change from SBC wireless to Cingular was ok since it was just a new name, along with a catchy logo. Now they'll have to convince customers that the name change to AT&T is ok even though Cingular's the one that ate up AT&T. I dunno about that, AT&T just screams old.
Now that we've thrown 'em off the trail, use the form below to get in touch with the people at Engadget. Please fill in all of the required fields because they're required.
"The integration is pretty much done (or close to it), but now they’re going to go through all that again, except in reverse, which means that some of you out there will go from being AT&T Wireless subcribers, to Cingular subscribers, only to become AT&T Wireless subscribers all over again."
But they'll also have to convince the original Cingular customers that the AT&T name is better. The change from SBC wireless to Cingular was ok since it was just a new name, along with a catchy logo. Now they'll have to convince customers that the name change to AT&T is ok even though Cingular's the one that ate up AT&T. I dunno about that, AT&T just screams old.