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CBS set to launch new mobile content

All the cool kids are getting into the mobile content biz, and CBS is about to announce a few of their strategies, including short form videos for a small subscription cost. Currently on the table are 99 cents a month CBS News to Go and $3.99 Entertainment Tonight, with a mini soap opera soon to follow. Everything will be delivered in small digestible bits, with customisation options to select what type of news you'd like to receive and how often. CBS also has plans to offer the usual ringtones and wallpaper, along with a $6 a month service to interject sound effects like applause into your mobile conversation -- we can only hope and pray they're dead wrong about the market on this last one.

[Via MocoNews]