IO-DATA Blu-Ray burner

How come we never get to have any fun. Check out all the stuff Akihabara News has seen today at their trade show. They even were give blank BR-D disks at IO-DATAs news conference for their new Blu-Ray burner. This is basically a rebranded Pioneer drive but thats ok. This bad boy is going to be available in both the internal and external flavors but nether will be cheap. The internal one will run you $900 and the external $1,000. And you thought that Panasonic drive was expensive...