BTW, who is it that determined the proper measuring stick is that consumers are forced to watch commercials? Why should we be forced to watch commercials any more than we are forced to watch every bit of the show? (Or are we going to add in the ad revenue lost from product placements within shows if people fast forward?!) That would be like saying that billboard companies are losing tremendous amounts of revenue because drivers are focusing on the road when they should really be paying attention to the billboards. Oh my, how much money they must have lost. We should legislate cars that have sensors to make sure the driver and all passengers are looking at the billboards when they pass by! Anyone getting my point?
Reader Comments (Page 1 of 1)
BobR @ May 5th 2006 9:10PM
BTW, who is it that determined the proper measuring stick is that consumers are forced to watch commercials? Why should we be forced to watch commercials any more than we are forced to watch every bit of the show? (Or are we going to add in the ad revenue lost from product placements within shows if people fast forward?!) That would be like saying that billboard companies are losing tremendous amounts of revenue because drivers are focusing on the road when they should really be paying attention to the billboards. Oh my, how much money they must have lost. We should legislate cars that have sensors to make sure the driver and all passengers are looking at the billboards when they pass by! Anyone getting my point?