After having the
rug pulled from underneath Jens of Sweden by CopySwede for not paying
blood money royalties for copying audio to blank media (such as their MP3 players), and then kinda sorta
transforming the company to Jens of Switzerland, it looks like
Apple smack talkin' audio rebel
Jens Nylander's making due on his promise to "still continue to sell digital products" with his latest company, Jays -- except this time he's not making MP3 players, but instead sound-isolating headphones. We couldn't easily tell from their early prototype images (like the one above), mockups, diagrams, or press release what it is that Jays headphones do differently than, say, some
Shures or
Etymotics, but according to Jays their phones won't have consumers paying "hundreds of dollars" for their isolated audio experience. Guess we'll all find out the deets come June 12th when Jens pulls the curtain on Jays.
Update: Jens gave us a ring and sent over the above conceptual drawing of the squid-like q-JAYS (Quattro), which won't be what they're unveiling in June, but will supposedly be launched in 2007.
Reader Comments (Page 1 of 1)
henrrik @ May 23rd 2006 10:08AM
So what Korean brand is he rebadging this time?
chris @ May 23rd 2006 10:16AM
damn, someone didnt hire a hand model...
GadgetGav @ May 23rd 2006 10:28AM
April 12th..? Like a year away..?
Eric @ May 23rd 2006 10:29AM
April 12th? That's quite a long wait!
Mattias @ May 23rd 2006 10:42AM
Jens hired the guys over at No Picnic which mainly works with Sony Ericsson cellphones. The industrial designer are answering some questions on the website. No rebadging.
David @ May 23rd 2006 11:34AM
I'm looking forward to April 12! What year?
Ypoknons @ May 23rd 2006 11:36AM
Lots of people make sound isolating headphones, as so equivalently put by herrik, and for as little as $10. Upper end Shure, UE and Etys cost hundreds because they deliver more - diminishing returns apply, of course, but they do for everything.
Yoweigh @ May 23rd 2006 3:35PM
Squid? Huh? Looks like a plastic spoon wearing half an easter egg as a hat to me. The egg isn't shiny because they don't make black easter eggs. The Jays guys had to spray paint it.
I think I'll hold off on making a buying decision until they release the spork-based version. ;p