Jens Nylander is back with Jays
After having the rug pulled from underneath Jens of Sweden by CopySwede for not paying blood money royalties for copying audio to blank media (such as their MP3 players), and then kinda sorta transforming the company to Jens of Switzerland, it looks like Apple smack talkin' audio rebel Jens Nylander's making due on his promise to "still continue to sell digital products" with his latest company, Jays -- except this time he's not making MP3 players, but instead sound-isolating headphones. We couldn't easily tell from their early prototype images (like the one above), mockups, diagrams, or press release what it is that Jays headphones do differently than, say, some Shures or Etymotics, but according to Jays their phones won't have consumers paying "hundreds of dollars" for their isolated audio experience. Guess we'll all find out the deets come June 12th when Jens pulls the curtain on Jays.
Update: Jens gave us a ring and sent over the above conceptual drawing of the squid-like q-JAYS (Quattro), which won't be what they're unveiling in June, but will supposedly be launched in 2007.
Update: Jens gave us a ring and sent over the above conceptual drawing of the squid-like q-JAYS (Quattro), which won't be what they're unveiling in June, but will supposedly be launched in 2007.



















So what Korean brand is he rebadging this time?
damn, someone didnt hire a hand model...
April 12th..? Like a year away..?
April 12th? That's quite a long wait!
Jens hired the guys over at No Picnic which mainly works with Sony Ericsson cellphones. The industrial designer are answering some questions on the website. No rebadging.
I'm looking forward to April 12! What year?
Lots of people make sound isolating headphones, as so equivalently put by herrik, and for as little as $10. Upper end Shure, UE and Etys cost hundreds because they deliver more - diminishing returns apply, of course, but they do for everything.
Squid? Huh? Looks like a plastic spoon wearing half an easter egg as a hat to me. The egg isn't shiny because they don't make black easter eggs. The Jays guys had to spray paint it.
I think I'll hold off on making a buying decision until they release the spork-based version. ;p