Polaroid may just be a holding company these days but they may have scored an OEM'd winner here. Meet the Polaroid Swinger family of media players: The MPA-20011 (pictured), MPA-28216, and MPA-43315. The 1GB MPA-20011 player offers a 2.2-inch color screen and microSD expansion. Unlike many slim players however, the MPA-20011 also plays back MPEG-4 and WMV videos in addition to MP3 and WMA audio. It also features an FM radio and up to 25 hours of audio playback off lithium ion battery. However, instead of just ripping-off the iPod's touchwheel, Polaroid found their navigation inspiration from the Blackberry with a spine-mounted scroll wheel and back button. Next up is the MPA-28216 which joins the SanDisk Sansa Connect by offering WiFi in this 30GB hard drive player. It sports a 2.8-inch screen and adds support for AVI video and WAV audio. The WiFi allows it to connect to an unnamed music store or Polaroid's own DEC1000 to access your PC's media files. Last up is the WiFi-enabled MPA-44315 which offers all the same media support on a 40GB disk with 4.3-inch touchscreen and 16:9 aspect ratio. The MPA-20011 should be available in March for $100; the MPA-28216 will hit for $280 with, or $260 without WiFi; and the MPA-43315 should be set to roll in Fall 2007, priced at $329.99 without Wi-Fi, or $349.99 with. Pictures of the other two players after the break.